Schiaparelli (fashion house)

Elsa Schiaparelli SAS
Schiaparelli
IndustryFashion
Founded1927 (1927) in Paris
FounderElsa Schiaparelli
Headquarters
  • 21, Place Vendôme
  • 75001 Paris
  • France
48°52′06″N 2°19′46″E / 48.8682523°N 2.3294554°E / 48.8682523; 2.3294554
Number of locations
10 stores worldwide (2026)[1]
Key people
Websiteschiaparelli.com

Elsa Schiaparelli SAS, (/ˌskæpəˈrɛli/; Italian: [skjapaˈrɛlli]), also known as Schiaparelli, is a French luxury fashion house founded in 1927 by Elsa Schiaparelli.[2] The company specialises in haute couture, ready-to-wear, and accessories. Delphine Bellini has been CEO of Schiaparelli since 2014,[3] and Daniel Roseberry creative director since 2019.[2]

The house's style is often described as surrealist,[4][5][6] Elsa Schiaparelli collaborated with leading artists of the surrealist movement such as Salvador Dalí and Leonor Fini.

Under Elsa Schiaparelli (1927–1954)

Further information: Elsa Schiaparelli § Fashion career

Elsa Schiaparelli opened an atelier in Paris in 1927. Her early designs were relatively conservative, with a focus on knitwear. Her business grew over time, employing 400 employees by 1932. Already a long-time collaborator with Man Ray, Schiaparelli began further collaborations with artists from the Surrealist movement in the mid-1930s, including Salvador Dalí, Jean Cocteau, and Leonor Fini. During this period, she came into what would become her signature quirky, surrealistic aesthetic. After the Second World War, Schiaparelli's star dimmed, overtaken by new couture designers such as Christian Dior. In 1954, the house declared bankruptcy.[7] Elsa Schiaparelli created a new company (Elsa Schiaparelli SAS) in 1957 to sell her perfumes, which is the actual company today.[8] She also went on promoting the perfumes and giving lectures.[9]

Revival (2013–present)

Under new ownership, after the death of founder Elsa Schiaparelli, it released a few collections in the 70s.

In 2007, Diego Della Valle, chairman of Tod's Group, purchased Elsa Schiaparelli SAS and associated Schiaparelli trademarks.[10] Della Valle hired Christian Lacroix to create a singular couture collection for the house, it debuted at the Musée des Arts Decoratifs on 1 July 2013.[11] Marco Zanini, was then hired as creative director and his first collection debuted in 2014.[12][13] Zanini stepped down in November 2014, only creating two collections for the house.[14]

In April 2015, Bertrand Guyon was appointed as the new creative director of Schiaparelli,[15] his first collection was shown in July of the same year.[16] Schiaparelli was re-admitted into the Chambre Syndicale de la Haute Couture in 2017, Schiaparelli was permitted to use the term "haute couture".[17] Schiaparelli had been a "guest member" of the Chambre syndicale since 2013.[18] In 2018, the house debuted its first ready-to-wear collection, in lookbook form.[19] Schiaparelli ready-to-wear collections began showing on the runway from the Autumn/Winter collection in March 2023.[20][21]

It was announced in April 2019 that Guyon would be succeeded by Texas-born designer Daniel Roseberry,[22] Roseberry would become the first American to head a French couture house.[2] Guyon's collections were noted for frequent allusions to classic Schiaparelli designs (such as the lobster dress),[23] Roseberry stated that he intended to avoid such literal references, drawing instead on the "spirit" of Elsa Schiaparelli.[24] Under Daniel Roseberry, Schiaparelli has produced a number of high-profile celebrity garments. In December 2020, Kim Kardashian posted images to Instagram of herself wearing a green bodice with prominently sculpted abdominal muscles and large, bauble-like black and gold earrings, all designed by Schiaparelli. The outfit was widely discussed online, with Internet commentators playfully comparing Kardashian's appearance to the Hulk and the Teenage Mutant Ninja Turtles.[25][24] Similar designs with exaggerated sculpted muscles soon appeared in the house's Spring 2021 haute couture collection, which was shown in January 2021.[26]

In January, singer Lady Gaga wore a Schiaparelli ball gown decorated with a golden dove of peace to the inauguration of Joe Biden, where she performed the national anthem.[27] The New York Times and Harper's Bazaar praised Schiaparelli as a breakout star of the 63rd Annual Grammy Awards, for which they dressed Beyoncé and Noah Cyrus.[27][28]

For the Spring/Summer 2023 Haute Couture collection, the brand produced a series of gowns featuring shockingly lifelike 3D embroidery of animal heads of a wolf, a leopard, and a lion. The lion head gown was notably worn by Kylie Jenner.[29] Whilst Shalom Harlow, Irina Shayk, and Naomi Campbell walked the runway donning the animal head gowns.[30] According to Roseberry, the choice of animals was an allusion to Dante's Inferno. The realism of the garments sparked fierce debate online among animal rights activists, however the pieces were constructed out of resin, foam, silk, and other non-fur materials.[31]

Boutiques

As of 2026, Schiaparelli operates ten boutiques around the globe.[32] Independent boutiques are operated in Paris (Place Vendôme), Dubai (Mandarin Oriental Jumeira and Dubai Mall), Hong Kong (Prince's Building), and Monte Carlo (Hôtel de Paris).[32] Store-within-a-store boutiques are found in Bergdorf Goodman (New York City), Hankyu (Osaka), Harrods (London), and Neiman Marcus (Dallas - NorthPark Center and Los Angeles - Beverly Hills).[32]

Governance

CEOs

  • Delphine Bellini (2014–present)[33][3]

Creative directors

A list of creative directors of Schiaparelli:[note 1]

See also

Notes

  1. ^ The role of 'creative director' has previously briefly been referred to as 'director of style' in the 2010s and is sometimes referred to as 'designer' or 'artistic director'.

References

  1. ^ Schiaparelli store directory.
  2. ^ a b c O'Grady, Megan (12 August 2019). "The Designer Ushering a Couture House Into a Brave New Era". The New York Times.
  3. ^ a b "Delphine Bellini". Institut Français de la Mode. Retrieved 24 January 2026.
  4. ^ Di Drusco, Fabia (7 March 2022). "Schiaparelli and Surrealism". L'Officiel Ibiza. Retrieved 24 January 2026.
  5. ^ Stent, Sabina (6 February 2019). "How Schiaparelli's Surrealism Inspired the 1930s Costumes of Adrian". AnOther. Retrieved 24 January 2026.
  6. ^ Tashjian, Rachel (5 July 2022). "Schiaparelli Is More Relevant Than Ever". Harper's Bazaar. Retrieved 24 January 2026.
  7. ^ Reeder, Jan (May 2011). "Elsa Schiaparelli (1890–1973)". Metropolitan Museum of Art.
  8. ^ "ELSA SCHIAPARELLI SAS". www.societe.com. Retrieved 18 January 2022.
  9. ^ White, Palmer (1995). Elsa Schiaparelli, Empress of fashion. Aurum Press. p. 216. ISBN 1-85410-358-X.
  10. ^ Bizet, Carine (2 July 2013). "Lacroix réveille Schiaparelli". Le Monde (in French). Retrieved 24 January 2022.
  11. ^ a b Kahn, Mattie (1 July 2013). "Jeweled Lobsters, Satin Turbans, and Oops-You-Missed-a-Spot Hairy Ankles: A Guide to Christian Lacroix for Schiaparelli Couture". Vanity Fair. Retrieved 24 January 2026.
  12. ^ Schneier, Matthew (7 July 2015). "Bertrand Guyon, on Learning Schiaparelli". The New York Times.
  13. ^ Foreman, Liza (21 November 2018). "Poiret and Schiaparelli are among the old-world French brands making a stylish return". BBC.
  14. ^ Pieri, Kerry (7 November 2014). "Breaking News at Schiaparelli". Harper's Bazaar.
  15. ^ "Schiaparelli ropes in Bertrand Guyon". Elle India. 29 April 2015.
  16. ^ Marriott, Hannah (6 July 2015). "Paris couture: Schiaparelli's triumphant display of organza, satin and 1940s chic". The Guardian.
  17. ^ "Schiaparelli rises from fashion death to Paris haute couture". Fashion Network. 3 January 2017.
  18. ^ Cowles, Charlotte (6 November 2013). "Schiaparelli Confirms Couture Plans for January". The Cut.
  19. ^ Robinson, Roxanne (27 September 2018). "Surrealism Gets Real as Schiaparelli Launches Its First Ready-to-Wear Collection". The Hollywood Reporter. Retrieved 24 January 2026.
  20. ^ Street, Chloe (3 March 2023). "Schiaparelli debuts perfect first ready-to-wear collection in Paris". The Standard. Retrieved 24 January 2026.
  21. ^ "Schiaparelli A/W 23 Womenswear". SHOWstudio. 3 March 2023. Retrieved 24 January 2026.
  22. ^ Alexander, Ella (23 April 2019). "Schiaparelli names Daniel Roseberry as new artistic director". Harper's Bazaar.
  23. ^ Menkes, Suzy (23 January 2017). "Suzy Menkes assesses Bertrand Guyon's revival of Schiaparelli". British Vogue.
  24. ^ a b Arnaut, Manuel (4 March 2021). "From NYC to Place Vendôme: Daniel Roseberry on Reviving Schiaparelli's Playful Spirit". Vogue Arabia.
  25. ^ O'Neill, Grace. "The Remarkable Story of Kim Kardashian's Couture Christmas Outfit". Grazia.
  26. ^ Abad, Mario (25 January 2021). "Schiaparelli's Six Pack Is the Only Fitness Goal I Care About". Paper.
  27. ^ a b Friedman, Vanessa (15 March 2021). "Beyoncé and the Grammys' Breakout Fashion Star". The New York Times.
  28. ^ Pieri, Kerry (15 March 2021). "Schiaparelli Becomes the Name to Wear on the Red Carpet After Last Night's Grammys". Harper's Bazaar.
  29. ^ Dolan, Leah (23 January 2023). "Everything you need to know about Kylie Jenner's lion's head outfit". CNN. Retrieved 9 November 2023.
  30. ^ Kelly, Dylan (23 January 2023). "Did Schiaparelli's Animal Heads Go Too Far?". Hypebeast. Retrieved 24 January 2026.
  31. ^ Del Rosario, Alexandra (23 January 2023). "Kylie Jenner just wore a dress decorated with a lion's head. Why is PETA so happy?". Los Angeles Times. Retrieved 9 November 2023.
  32. ^ a b c "Maison Schiaparelli - Our Boutiques". Schiaparelli. Retrieved 24 January 2026.
  33. ^ "Renowned CEO of Maison Schiaparelli, Delphine Bellini, inspires future generations at Istituto Marangoni Dubai". Go Dubai. 16 December 2025. Retrieved 24 January 2026.
  34. ^ Reeder, Jan Glier (1 May 2011). "Elsa Schiaparelli (1890–1973) - The Metropolitan Museum of Art". Metropolitan Museum of Art. Retrieved 24 January 2026.
  35. ^ "Haute couture: Lacroix rend un hommage Elsa Schiaparelli". La Presse (in French). 2 July 2013. Retrieved 24 January 2022.
  36. ^ Milligan, Lauren (7 November 2014). "Schiaparelli Confirms Zanini Exit". British Vogue. Retrieved 24 January 2026.
  37. ^ "Schiaparelli names Bertrand Guyon Director of Style - Crash". Crash. Retrieved 24 January 2022.
  38. ^ Diderich, Joelle (19 April 2019). "Schiaparelli Parts Ways With Design Director Bertrand Guyon". WWD. Retrieved 24 January 2026.
  39. ^ Klein, Arnaud (23 April 2019). "Daniel Roseberry nommé directeur artistique de Schiaparelli". Vogue France (in French). Retrieved 24 January 2022.
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