Hearts2Hearts

Hearts2Hearts
Hearts2Hearts in February 2026
Left to right: Ye-on, Stella, Yuha, Ian, A-na, Juun, Carmen, and Jiwoo
Background information
OriginSeoul, South Korea
GenresK-pop
Years active2025 (2025)–present
Labels
Member ofSM Town
Members
  • Carmen
  • Jiwoo
  • Yuha
  • Stella
  • Juun
  • A-na
  • Ian
  • Ye-on
Websitehearts2hearts

Hearts2Hearts (Korean: 하츠투하츠) is a South Korean girl group formed by SM Entertainment. The group consists of eight members: Carmen, Jiwoo, Yuha, Stella, Juun, A-na, Ian, and Ye-on. They debuted on February 24, 2025, with the single album The Chase and its lead single of the same name.

Name

According to SM Entertainment's report, the group name, Hearts2Hearts, means "to connect with global fans through a mysterious musical world filled with various emotions and heartfelt messages, and move forward together as a greater 'us'".[2][3] The name's inclusion of "s2" is a reference to a heart emoticon.[4]

Career

2023–2025: Formation

The first news of a new girl group from SM Entertainment came in February 2023 when the company announced their new SM 3.0 business strategy. In the announcement video, CEO Chris Sung-soo Lee and COO Tak Young-jun said that SM would debut four new acts in 2023: a new Tokyo-based sub-unit of NCT (which became NCT Wish), a new boy band (which became Riize), a virtual solo artist (which became Naevis) and a new girl group.[5] These plans were reiterated in May, when the company shared a YouTube video of CEO Jang Cheol-hyuk announcing their plans for 2023 which confirmed the company's plans to launch a new girl group in the fourth quarter of the year.[6]

The group's debut was delayed several times, with the news being released each time in the company's earnings reports. The first delay came in August 2023, with SM stating the group would now debut in the first half of 2024.[7] The debut was again delayed in May 2024, moving the group's debut to the fourth quarter of the year.[8] In November 2024, SM updated their schedule for the final time, pushing the group's debut to the first quarter of 2025.[9]

At the end of SM's 30th anniversary celebration SM Town Live 2025 concert at Gocheok Sky Dome on January 12, a surprise trailer was played that revealed the group's name and eight members, though their individual names were not released. The trailer also revealed that the group would debut in February 2025.[10] The next day, South Korean media including Maeil Business Newspaper and The Korea Economic Daily reported that Hearts2Hearts would debut on February 24, with promotions beginning in late January.[11][12][13]

Following the group's reveal, their company's stock experienced a 4.5% increase on the Korea Exchange at the closing of its trading day, with an additional gain of 6.94% the next day.[14]

Hearts2Hearts is SM's first new girl group since Aespa debuted in 2020, and its first since the departure of founder and executive producer Lee Soo-man in 2023. With 8 members, it is also SM's largest girl group since Girls' Generation's 2007 debut with 9 members.[14] Pop culture critic, Ha Jae-geun, noted that the group will be a "test" of the SM 3.0 corporate production strategy that was introduced in the wake of Lee's exit from the company.[14]

2025–present: Introduction and debut

On January 31, 2025, Hearts2Hearts' Instagram account was opened to the public, which unveiled a series of images, giving a sneak peek of the members.[15] All members were revealed on February 3, when a trailer for the group, entitled "Chase Your Choice", was released on SM's official YouTube channel, and additional social media accounts were opened.[16] The group's debut release, a single album entitled The Chase, was revealed that same day on February 24. The Chase comprises two songs: the lead single of the same name and a B-side titled "Butterflies".[16] A schedule for the release was revealed on February 4, including the announcement of a debut showcase at the Yes24 Music Hall in Seoul on the album's release date.[17] On March 11, the group won their first music broadcast trophy in 15 days since debut on The Show with "The Chase".[18] On June 18, Hearts2Hearts released the digital single "Style".[19] The group released their first EP Focus on October 20, with "Pretty Please", one of the tracks of the EP, being pre-released on September 24.[20] Pretty Please also serves as a promotion track for Pokémon Legends: Z-A in South Korea.[21]

On February 20, 2026, Hearts2Hearts released the digital single "Rude!".[22]

Other ventures

Ambassadorship

In April 2025, Hearts2Hearts has been named as the Seoul Spring Festa 2025 Wonder Show's honorary ambassador.[23] On June 17, the group was selected as Seoul City's public relations ambassador.[24]

Endorsements

In February 2025, SM Entertainment and SAMG Entertainment announced a collaboration with Hearts2Hearts and Catch! Teenieping.[25] On February 24, it was announced that Hearts2Hearts will be part of 'SMGC' project campaign, a collaboration between SM and Mega MGC Coffee.[26] Later on that day, Hearts2Hearts were selected as campaign models for the women's spring special exhibition at Musinsa, the largest fashion platform in Korea.[27] In June, the group was featured on the digital cover of W Korea, in collaboration with Chanel Beauty.[28] On June 9, Hearts2Hearts became the brand ambassador for the beauty product Scarlett.[29] On June 10, Binggrae has selected Hearts2Hearts as advertising models.[30] On June 19, it was announced that Converse has launched a new 2025 Fall season campaign with the group.[31] In July, the group collaborated with the beauty product Barenbliss.[32] On July 21, it was announced that Hearts2Hearts became the brand model of the beauty product 2aN.[33] On August 11, through their Instagram social media account, Kookmin Bank announced Hearts2Hearts as their new promotional model.[34] On August 25, Shopee Indonesia, the number one e-commerce in Southeast Asia, chose Hearts2Hearts as its brand ambassador.[35] On September 12, global lifestyle brand Calvin Klein selected Hearts2Hearts as its promotional models for the Fall/Winter season.[36] On October 21, Lily Brown, a global fashion brand based in Japan, announced Hearts2Hearts as the promotional model for its Winter 2025 collection.[37] On January 7, 2026, through several social media accounts, Lotte Duty Free announced Hearts2Hearts as one of its new promotional models.[38]

Philanthropy

On February 23, 2026, Hearts2Hearts donated 50 million won under the name of their official fan club to the G-Foundation, to support vulnerable female adolescents in South Korea, as they marked their first anniversary.[39]

Members

  • Carmen (카르멘)
  • Jiwoo (지우) – leader[40]
  • Yuha (유하)
  • Stella (스텔라)
  • Juun (주은)
  • A-na (에이나)
  • Ian (이안)
  • Ye-on (예온)

Discography

Extended plays

List of extended plays, showing selected details, selected chart positions and sales figures
Title Details Peak chart positions Sales Certifications
KOR
[41] 		JPN
[42]
Focus 4 13

Single albums

List of single albums, showing selected details, selected chart positions, sales figures, and certifications
Title Details Peak chart positions Sales Certifications
KOR
[41]
The Chase
  • Released: February 24, 2025
  • Label: SM
  • Formats: CD, digital download, streaming
 3

Singles

List of singles, showing year released, selected chart positions, and name of the album
Title Year Peak chart positions Album
KOR
[47] 		HK
[48] 		IDN
[49] 		JPN
Hot
[50] 		NZ
Hot
[51] 		SGP
[52] 		TWN
[53] 		US
World
[54] 		WW
[55]
"The Chase" 2025 21 — 11 — — —[A] — 9 —[B] The Chase
"Style" 17 — 15 79 — — — — —[C] Non-album single
"Pretty Please" 95 — — — — — — — — Focus
"Focus" 14 — — 100 — — — — —[D]
"Rude!" 2026 1 12 13 59 16 18 2 10 60 Non-album single
"—" denotes releases that did not chart or were not released in that region.

Other charted songs

List of other charted songs, showing year released, selected chart positions, and name of the album
Title Year Peak chart positions Album
KOR
DL
[60]
"Butterflies" 2025 39 The Chase
"Apple Pie" 48 Focus
"Flutter" 76
"Blue Moon" 77

Videography

Music videos

Title Year Director(s) Ref.
"The Chase" 2025 Rima Yoon (Rigend Film) [61]
"Butterflies" Shin Dongle [62]
"Style" Shin Hee-won [63]
"Pretty Please" Annie Chung (Lifeimagesfilm) [64]
"Focus" Samson (Highqualityfish) [65]
"Rude!" 2026 Lee Youngeum (00) [66][67]

Filmography

Web shows

Year Title Notes Ref.
2025 Chat Hearts2Hearts Reality show [68]

Live performances

Fan meetings and showcase tour

Event name Date City Country Venue Ref.
Hearts2House 2026 February 21–22, 2026 Seoul South Korea Olympic Hall [69][70]

SM Town Live

List of SMTown concert tours participated by Hearts2Hearts, showing dates, locations and relevant details
Title Date City Country Venue Attendance Ref.
SM Town Live 2025–2026: The Culture, the Future May 9, 2025 Mexico City Mexico Estadio GNP Seguros 50,000 [71]
May 11, 2025 Los Angeles United States Dignity Health Sports Park — [72]
June 28, 2025 London United Kingdom The O2 Arena[E] [74]
August 9, 2025 Tokyo Japan Tokyo Dome 95,000 [75][76]
January 31, 2026 Fukuoka Mizuho Paypay Dome 70,000 [77]
February 14, 2026 Bangkok Thailand Rajamangala Stadium — [78]

Showcases

Title Date Associated album(s) Location Venue Song(s) played Ref.
Chase Our Hearts February 24, 2025 The Chase Seoul, South Korea Yes24 Live Hall
[79]
Focus October 20, 2025 Focus Blue Square SOL Travel Hall
[80]

Joint tours, concerts, and music festivals

Event Date Country Venue Ref.
APEC Music Festa October 10, 2025 South Korea Gyeongju Civic Stadium [81]
Busan One Asia Festival June 11, 2025 Busan Exhibition and Convention Center [82]
iHeartRadio KIIS FM Wango Tango May 10, 2025 United States Huntington Beach [83]
KB Joy Allpak Festival September 21, 2025 South Korea Olympic Park Seoul [84]
KBS Seoul Spring Festa April 30, 2025 Seoul World Cup Stadium [85]
LaLaLa Festival August 24, 2025 Indonesia Jakarta International Expo [86]
MBC Show! Music Core Live July 5, 2025 Japan Belluna Dome [87]
Music Bank Global Festival December 13, 2025 Tokyo National Stadium [88]
MyK Festa June 19, 2025 South Korea KSPO Dome [89]
SBS Mega Concert May 31, 2025 Incheon Asiad Main Stadium [90]
TV Asahi: The Performance March 30, 2025 Japan K-Arena Yokohama [91]

Awards shows

Event Date Venue City Country Performed song(s) Ref.
2nd Asia Star Entertainer Awards May 28, 2025 K-Arena Yokohama Yokohama Japan "The Chase", and "Butterflies" [92]
34th Seoul Music Awards June 21, 2025 Inspire Arena Incheon South Korea "The Chase" [93]
8th K-World Dream Awards August 21, 2025 Jamsil Indoor Gymnasium Seoul "Style" [94]
6th TMElive International Music Awards August 22, 2025 Macao Galaxy Arena Macao China "The Chase", "Style", and "Gee" (cover) [95]
8th The Fact Music Awards September 20, 2025 Macao Outdoor Performance Venue "Style" and "Red Flavor" (cover) [96]
2nd Korea Grand Music Awards November 15, 2025 Inspire Arena Incheon South Korea "Focus" [97]
27th MAMA Awards November 28, 2025 Kai Tak Stadium Hong Kong China "Focus" [98]
17th Melon Music Awards December 20, 2025 Gocheok Sky Dome Seoul South Korea "The Chase" and "Focus" [99][100]
33rd Hanteo Music Awards February 15, 2026 KSPO Dome "Style" [101]

Television specials

Event Date Country Venue Ref.
KBS2 Gag Concert October 26, 2025 South Korea — [102]
MBC Gayo Daejejeon December 31, 2025 Iesan MBC Dream Center Open Hall [103][104]
SBS Gayo Daejeon Summer July 27, 2025 KINTEX [105]
SBS Gayo Daejeon Winter December 25, 2025 Inspire Arena [106]
Spotify Wrapped Live December 4, 2025 Indonesia RCTI Studio [107]

Other live performances

Event Date Country Venue Ref.
Rakuten GirlsAward Spring/Summer May 3, 2025 Japan Yoyogi National Gymnasium [108]

Accolades

Awards and nominations

Name of the award ceremony, year presented, category, nominee of the award, and the result of the nomination
Award ceremony Year Category Nominee / work Result Ref.
Asia Star Entertainer Awards 2025 The Best New Artist Hearts2Hearts Won [109]
Asian Pop Music Awards 2025 Best New Artist "The Chase" Nominated [110]
Brand Customer Loyalty Awards[F] Female Rookie Idol Hearts2Hearts Nominated [112]
2026 Hot Trend Female Idol Pending [113]
Brand of the Year Awards[G] 2025 Female Idol Rising Star – Indonesia Won [115]
Female Rookie Idol Won
D Awards 2026 Dreams Silver Label Won [116]
The Fact Music Awards 2025 Next Leader Award Won [117]
Golden Disc Awards 2026 Digital Song Bonsang "The Chase" Nominated [118]
Rookie Artist of the Year Hearts2Hearts Nominated
Most Popular Artist – Female Won [119]
Hanteo Music Awards 2026 Rookie of the Year Won [120]
Artist of the Year (Bonsang) Nominated
Global Artist – Africa Nominated
Global Artist – Asia Nominated
Global Artist – Europe Nominated
Global Artist – North America Nominated
Global Artist – Oceania Nominated
Global Artist – South America Nominated
Whosfandom Awards Nominated
Best Popular Artist Nominated
Best Global Popular Artist Nominated
Best Artist Pick – Female Won
iHeartRadio Music Awards 2026 Best New Artist (K-pop) Pending [121]
K-World Dream Awards 2025 Super Rookie Award Won [94]
Korea First Brand Awards[H] 2026 Female Rookie Idol Won [123][124]
Female Rookie Idol (Indonesia) Won
Female Rookie Idol (Vietnam) Won
Korea Grand Music Awards 2025 IS Rising Star Won [125]
Best 10 Music "Style" Nominated
Best Popularity – Music Day Hearts2Hearts Nominated
BIGC Global Star Award Nominated
Korean Music Awards 2026 Best K-pop Song "Focus" Nominated [126]
MAMA Awards 2025 Best New Artist Hearts2Hearts Won [127][128]
Fans' Choice Top 10 – Female Won
Olive Young K-Beauty Artist Won
Artist of the Year Nominated [129]
Fans' Choice of the Year Longlisted
Melon Music Awards 2025 Berriz Global Fans' Choice Won [130]
New Artist of the Year Won
Best Female Group Nominated [131]
Top 10 Artist Nominated [132]
Seoul Music Awards 2025 Rookie of the Year Won [133]

Listicles

Name of publisher, year listed, name of listicle, and placement
Publisher Year Listicle Placement Ref.
Forbes Korea 2025 K-Idol of the Year 30 23rd [134]
NME 2026 The NME 100 Placed [135]

Notes

  1. ^ "The Chase" not enter the Official Singapore Chart, but peaked at number 28 on the Official Singapore Regional Chart.[56]
  2. ^ "The Chase" did not enter the Billboard Global 200, but peaked at number 102 on the Billboard Global Excl. US.[57]
  3. ^ "Style" did not enter the Billboard Global 200, but peaked at number 130 on the Billboard Global Excl. US.[58]
  4. ^ "Focus" did not enter the Billboard Global 200, but peaked at number 165 on the Billboard Global Excl. US.[59]
  5. ^ The venue for this show was initially Allianz Stadium Twickenham.[73]
  6. ^ Co-organized by the Korean Customers Council and Brand Keys, this event recognizes the most influential brands in society and culture, as determined through consumer research.[111]
  7. ^ It is a large-scale brand award that selects and awards the best brands that shined in the year through direct consumer voting.[114]
  8. ^ The Korea First Brand Awards is hosted by the Korea Consumer Brand Committee and the Korea Consumer Forum. Awards are based on a nationwide survey held in South Korea.[122]

References

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  41. ^ a b Peaks on the Circle Album Chart:
  42. ^ オリコン週間 アルバムランキング 2025年11月17日～2025年11月23日 [Oricon Weekly Album Ranking November 17, 2025 – November 23, 2025] (in Japanese). Oricon. Retrieved November 26, 2025.{{cite web}}: CS1 maint: deprecated archival service (link)
  43. ^ Cumulative sales of Focus:
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