Eins, Zwei, Drei

"Eins, Zwei, Drei" is a song by British electronic musician Sam Battle, known as Look Mum No Computer. It was announced on 6 March 2026 on The Scott Mills Breakfast Show on BBC Radio 2, and released independently through Look Mum No Label on the same day.^[1] In an internal selection, it was chosen to represent the United Kingdom in the Eurovision Song Contest 2026.^[2] The song shows the struggles of modern day work, the artist states that he wants a language he can count in to make himself feel better.

In February 2026, the BBC internally selected English electronic musician and YouTuber Look Mum No Computer (real name Sam Battle) to represent the United Kingdom in the Eurovision Song Contest 2026 in Vienna, Austria.^[3] Battle is known for creating experimental electronic music using self-built instruments and vintage synthesisers.

The song “Eins, Zwei, Drei” was written by Sam Battle alongside Danish songwriters Thomas Stengaard, Lasse Midtsian Nymann and Julie Aagaard, and produced by Battle, Stengaard and Nymann.^[4] According to Battle, the song was partly inspired by his performances in Germany and his appreciation for German audiences, which led to the use of the German counting phrase "eins, zwei, drei" ("one, two, three") in the chorus.^[5]

The track was officially announced and released on 6 March 2026. It received its first radio play on The Scott Mills Breakfast Show on BBC Radio 2, where Battle was interviewed about the song and his participation in the contest.^[6] The single was released to streaming platforms the same day, and its official music video premiered on the Eurovision Song Contest’s YouTube channel.^[7]

"Eins, Zwei, Drei” received mixed to polarized reviews from music critics following its release. Several outlets highlighted the song’s eccentric and unconventional style, with critics noting its heavy use of synthesizers, shouted vocals, and humorous lyrics. Writing for The Independent, Adam White described the track as an “objectively terrible melange of synthesisers and a very loud man”, though he also remarked that it at least provoked a reaction compared with more “beige” recent UK entries.^[8] Writing for The Guardian, Stuart Heritage described the track as an eccentric and novelty-driven entry that relied more on spectacle than traditional songwriting, noting its quirky lyrics and theatrical presentation.^[9]

In NME, Tom Skinner characterised the track as an ’80s-inspired synth-pop song with Britpop influences, featuring pulsing electronic instrumentation and lyrics about escaping the monotony of everyday work. Skinner also noted that the song’s chorus counts “one, two, three” in German and incorporates humorous British cultural references.^[10] Other reviewers were more positive about its novelty and entertainment value. The Times described the song as deliberately silly and reminiscent of novelty synth-pop tracks from the 1970s and 1980s, arguing that while it lacked lyrical depth it embraced the playful and eccentric spirit often associated with Eurovision.^[11] Scott Mills from BBC Radio 2 compared "Eins, Zwei, Drei" to a few songs like "Now You're Gone" by Basshunter or "Parklife" by Blur.^[12]

The music video^[13] starts off with Look Mum No Computer at a desk with a lot of cables. The scene is set in a room. On the wall left of Look Mum No Computer shows three wall clocks, below each one of them are telephones. These are labelled after cities. One after Berlin, Germany, another one after Ramsgate, UK (the location of his museum) and the last one after Vienna, Austria as the host city of the Eurovision Song Contest 2026.^[14]

Jodie Bartle, player for Wrexham football club is one of the background characters. ^[15]

• BBC's official Eurovision website