Yondr

Yondr
Founded2014 (2014)
FoundersGraham Dugoni[1]
Headquarters
Los Angeles, California
,
United States
ProductsYondr Pouch
Websitewww.overyondr.com

Yondr is an American company whose main product is the Yondr Pouch, which aids in creating phone-free environments.[2] Its magnetic pouch allows individuals to keep their phones with them while preventing use in designated phone-free spaces, such as schools, courthouses, and live event venues.[3][4][5]

Founded in 2014 by Graham Dugoni, it has expanded its services to 27 countries, with offices in London and Dublin.[6][7][8] Its pouches are intended to reduce distractions and prevent unauthorized photography or recordings.

Background

The concept for Yondr began in 2012 with founder and former professional soccer player, Graham Dugoni after he attended the Treasure Island Music Festival and witnessed an intoxicated festival goer dancing and people recording.[9][10] Dugoni leaned on his interest in sociology, phenomenology, and the philosophy of technology and began experimenting with several options for the design of the Yondr pouch.[9][11]

Technology

The pouches use magnetic locks similar to those used with hard electronic article surveillance tags, with phones being placed in the pouch upon entry to the phone-free space. The owner retains possession of the phone inside the pouch, and upon departing, the pouch can be unlocked and the phone removed by tapping it on an unlocking base.[12]

Yondr pouches do not block cell signals or the internet. Staff members typically ask phone owners to turn off their devices or switch them to airplane mode before locking them inside the pouch.[13] Someone expecting an important message can see their screen light up through the pouch, and medical exemptions can be accommodated with easier-to-open designs using Velcro or special wristbands.[14]

Implementation of Yondr products

Yondr facilitates phone-free environments designed to limit distractions.[15] Yondr was initially used by educational institutions addressing concerns about cellphone use in classrooms.[16] It has since been used in entertainment venues where artists seek to create distraction-free experiences, courtrooms aiming to maintain decorum, and corporate environments.[17][18]

In schools

While some students, parents and publications have raised concerns about the cost and complexity of Yondr, others have noted its effectiveness in creating phone-free learning environments. [19]

Following the implementation of Yondr pouches, schools such as Corona del Mar Middle School have reported a decline in fighting and other inappropriate behaviors, indicating a positive shift in student conduct.[20] At Schoharie Public Schools, administrators reported increased student engagement in conversations, more in-person conflict resolution, and higher elective enrollment following the implementation of phone-free school days. Some parents also noted changes in screen time management at home.[21]

In 2023 the US government spent $2.13 million on Yondr.[22] At the same time, some students who have Yondr implemented in their schools said they notice the benefits and support the use of Yondr in their school.[23] Schools have also reported increased academic performance, attention, and a decrease in fights and bullying.[19]

Yondr phone-free spaces have received mixed reviews from users.[14][24] Critics argue that phone-free solutions could be achieved through simpler, less-expensive methods,[25] especially when considering limited school budgets and other improvements to the learning environment that need funding.[26] Furthermore, the effectiveness of Yondr pouches heavily depends on user compliance.[26]

At concerts and shows

In 2019, the use of Yondr cases was reported in comedy and theater.[27] They have been utilized at concerts,[28] as well as during performances by comedians who aim to prevent their material from being leaked electronically and to keep their audiences focused, free from distractions.[11]

In 2023, the company launched its own outdoor music festival in Greenville, New York.[29]

In courtrooms

Yondr has been used in some courtrooms to prevent distractions from phones during trials and proceedings, and to maintain order and focus.[30][31] In 2017, the First Judicial District of Pennsylvania began using Yondr pouches at the Juanita Kidd Stout Center for Criminal Justice in Philadelphia.[32] In 2024, the Municipal Court of Kansas City, Kansas implemented Yondr pouches to enhance courtroom decorum and reduce distractions.[33][34] In 2025, the U.S. District Court for the Eastern District of Virginia began requiring visitors to secure phones and smartwatches in Yondr pouches while in courthouses.[35]

See also

References

  1. ^ Statt, Nick (November 4, 2014). "Phone-crazed audiences and fed-up musicians? Yondr is on the case". CNET. Archived from the original on February 4, 2022. Retrieved May 30, 2022.
  2. ^ "Yondr Pouch". EdSurge. Archived from the original on January 5, 2019.
  3. ^ Smith, Tovia (January 11, 2018). "A School's Way To Fight Phones In Class: Lock 'Em Up". All Things Considered. Archived from the original on December 15, 2025. Retrieved May 30, 2022.
  4. ^ Slater, Joanna (May 1, 2024). "How a Connecticut middle school won the battle against cellphones". Washington Post. Archived from the original on May 2, 2024. Retrieved May 2, 2024.
  5. ^ Russon, Mary-Ann (December 4, 2015). "Dave Chappelle using smartphone-locking case to stop audiences leaking stand-up routines online Archived 2019-01-06 at the Wayback Machine". International Business Times. Accessed January 25, 2018.
  6. ^ US patent 9819788, Graham Dugoni, "System and apparatus for selectively limiting user control of an electronic device", issued November 14, 2017 
  7. ^ Geuss, Megan (October 12, 2014). "I let Yondr lock my smartphone in a sock so I could "live in the moment" Archived 2018-12-31 at the Wayback Machine". Ars Technica. Accessed January 25, 2018.
  8. ^ Edgers, Geoff (June 16, 2016). "Alicia Keys is done playing nice. Your phone is getting locked up at her shows now". The Washington Post. Archived from the original on January 6, 2019. Retrieved January 25, 2017.
  9. ^ a b Le, Anh-Minh (March 10, 2020). "Phone Locks in a Time of Cancel Culture". Wall Street Journal.
  10. ^ Jones, Jethro (July 28, 2024). "Creating Phone Free Spaces with Graham Dugoni". Transformative Principal. Retrieved June 13, 2025.
  11. ^ a b Gregory, Alice (January 16, 2018). "This Startup Wants to Neutralize Your Phone—and Un-change the World". Wired. Archived from the original on June 12, 2023. Retrieved May 30, 2022.
  12. ^ "How It Works". Yondr. Retrieved September 4, 2025.
  13. ^ "Siuslaw Yondr – Frequently Asked Questions". Florence, Oregon: Siuslaw School District. Retrieved September 4, 2025.
  14. ^ a b DiBenedetto, Chase (June 3, 2025). "Digital detox for the next generation, from pouches to phone-free proms". Mashable. Retrieved June 30, 2025.
  15. ^ Langreo, Lauraine (October 16, 2023). "Cellphone Bans Can Ease Students' Stress and Anxiety, Educators Say". Education Week. ISSN 0277-4232. Retrieved May 9, 2025.
  16. ^ Stokel-Walker, Chris (October 30, 2024). "Yondr Pouch: the 200 Best Inventions of 2024". TIME. Retrieved April 29, 2025.
  17. ^ Jones, Carolyn; Johnson, Khari (August 20, 2024). "More California schools are banning smartphones, but kids keep bringing them". AP News. Retrieved May 9, 2025.
  18. ^ Mion, Landon (August 4, 2024). "Virginia school district launches pilot no cellphone policy using magnetic pouch that blocks signal". Fox News. Retrieved May 9, 2025.
  19. ^ a b Chow, Andrew (March 24, 2024). "Cell Phone Pouches Promise to Improve Focus at School. Kids Aren't Convinced". TIME. Archived from the original on May 5, 2024. Retrieved May 4, 2024.
  20. ^ Miller, Daniel (March 24, 2025). "A magnetic pouch is key to enforcing school cellphone bans. Kids are getting around it". Los Angeles Times. Retrieved May 16, 2025.
  21. ^ Bellafante, Ginia (March 21, 2025). "Who's Against Banning Cellphones in Schools?". The New York Times. ISSN 0362-4331. Retrieved May 16, 2025.
  22. ^ Jacobson, Linda (December 13, 2023). "Exclusive: Sales Skyrocket for Phone Pouch Company as In-School Bans Spread". Yahoo News. Archived from the original on December 31, 2023. Retrieved May 4, 2024.
  23. ^ Greenemeier, Larry (May 8, 2015). "Smartphone Lock Pouch Leaves Students to Their Own (Unusable) Devices". Scientific American. Archived from the original on January 5, 2019. Retrieved January 26, 2018.
  24. ^ Howe, Grayce (July 17, 2025). "To Ponder Yondr: A Student Perspective". www.newhavenarts.org. Arts Council of Greater New Haven. Retrieved June 30, 2025.
  25. ^ Mather, Katie (March 14, 2024). "Schools have spent millions on Yondr phone pouches, designed to keep students off their devices. Are they worth it?". Yahoo News. Retrieved June 30, 2025.
  26. ^ a b Tabachnick, Cara (September 6, 2025). "Schools across U.S. turn to a locked magnetic pouch as a cellphone ban solution. Here's what to know". CBS News. Retrieved September 9, 2025.
  27. ^ Salam, Maya (November 2, 2019). "Louis C.K., Back on Tour, Looks to Accelerate His Comeback". The New York Times. Archived from the original on April 4, 2024. Retrieved October 13, 2024.
  28. ^ Paterson, Colin (July 19, 2024). "Damon Albarn disagrees with Bob Dylan over mobile phone gig ban". BBC News. Archived from the original on October 3, 2024.
  29. ^ Mei, Juliana (April 8, 2022). "Yondr announces the second edition of its phone-free festival in New York". Archived from the original on February 25, 2024.
  30. ^ Ingram, David (December 26, 2023). "Schools in 41 states have spent millions on pouches to lock up kids' phones". NBC News. Retrieved June 6, 2025.
  31. ^ Knott, Geoff (February 13, 2018). "Yondr – helping to live phone-free". www.wordonthestreets.net. Retrieved June 6, 2025.
  32. ^ "FJD Partners with Yondr to Implement New Cellphone and Audio Device Restrictions at Stout Criminal Justice Center". philadelphiabar.org. February 22, 2017. Retrieved June 6, 2025.
  33. ^ "Court Process". www.wycokck.org. Retrieved June 6, 2025.
  34. ^ "Court Announcement" (PDF). Unified Government of Wyandotte County and Kansas City, Kansas. February 29, 2024.
  35. ^ "The United States District Court for the Eastern District of Virginia announces major changes to the Personal Electronic Devices Policy, Effective 1/6/2025". www.vaed.uscourts.gov. Retrieved June 6, 2025.