Wild (entertainment company)
| WILD | |
| Company type | Private |
| Industry | |
| Founded | 2020 |
| Founder | Leonard Lim |
| Headquarters | |
Key people | |
| Divisions |
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| Website | teamwildent |
Wild (stylized as WILD) is a global entertainment company that encompasses a record label, creator management agency, and marketing division. Founded in August 2020 by Leonard Lim, it operates with headquarters in Singapore and additional offices in Seoul, South Korea.[1]
Wild represents a variety of creators across different industries, including music, fashion, and digital media.[2][3][4]
History
Wild Entertainment, founded by Leonard Lim in 2020, is a group headquartered in Singapore and Seoul.[5][6]
The company operates in three main divisions: an in-house record label. The in-house label is home to several recording artists, while the management arm supports artists, music producers, and digital content creators in navigating global markets. The global agency division manages creators worldwide, aiming to connect them with leading brands for marketing and promotional initiatives.[7][8]
Since its inception, Wild has signed numerous artists and creators. In May 2021, under Wild Entertainment's representation, Sorn debuted as a solo artist with her single "Run," known for its energetic vibe and positive message.[9] The partnership with Sorn marked a significant step in the agency’s strategy to nurture solo careers and expand its presence in the K-pop industry with the addition of Seungyeon, another former CLC member.[10] The company soon expanded to represent Yubin (former Wonder Girls member) and Korean-American rapper Junoflo, positioning itself as a versatile entertainment agency.[1]
The agency’s expansion extended beyond K-pop to encompass various industries and regions. This was exemplified by the signing of Liza Soberano in 2024, marking her international career transition,[2] and the addition of Tasha Low, a Singaporean K-pop idol and actress. Tasha originally debuted in 2012 with the girl group SKarf. After the group disbanded, she transitioned into acting in 2018 and gained popularity through roles in local dramas and films.[11] Under Wild’s management, Tasha diversified her career and returned to music as a soloist in 2024 with her debut single Everything You Wanted. The song allowed Tasha to showcase a new and independent side of herself, receiving attention for its empowering message and well-produced sound.[12]
In addition to managing musicians, Wild has expanded into managing other prominent personalities.[13]
References
- ^ a b "Wild Entertainment Group groups & arists kpop profile (2024 up..." kpopping.com. 10 January 2022. Retrieved 25 October 2024.
- ^ a b Severo, Jan Milo. "Liza Soberano signs with Singapore-based talent agency". Philstar.com. Retrieved 25 October 2024.
- ^ Adriatico, Abigail; Villanueva, Angelica (3 October 2024). "Liza Soberano signs with global talent agency WILD". Manila Standard. Retrieved 25 October 2024.
- ^ "Liza Soberano Joins Singapore-Based Talent Agency Wild After Leaving Careless". FDH - Filipino News. 3 October 2024. Retrieved 25 October 2024.
- ^ "Meet Leonard Lim, the Man Behind WILD Entertainment Group". mega-onemega.com. 14 August 2023. Retrieved 25 October 2024.
- ^ "Leonard Lim // Ep 93 // Building Wild, the Powerhouse of Eastern & Western Entertainment Industry". Asian Hustle Network. Retrieved 25 October 2024.
- ^ "Wild Entertainment & Leonard Lim Are Taking Philippine Talent Global". nylonmanila.com. 16 February 2023. Retrieved 25 October 2024.
- ^ Anoc, Aimee. "WILD Group CEO Leonard Lim believes Filipino talent has what it takes to be recognized globally". www.gmanetwork.com. Retrieved 25 October 2024.
- ^ "Sorn Partners With WILD To Debut Solo Single 'Run'".
- ^ Chin, Carmen (3 December 2021). "Ex-CLC's Sorn signs with WILD Entertainment and teases new music". NME. Retrieved 25 October 2024.
- ^ "Where Are They Now? K-Pop's First Singaporean Idols Have Made Big Career Changes". Koreaboo. 19 April 2024. Retrieved 25 October 2024.
- ^ Hidzir Junaini (23 September 2024). "Singaporean K-pop star & actress Tasha Low is 'Everything You Wanted' on debut solo single — watch". Hear65. Retrieved 25 October 2024.
- ^ "The Hammingtons to hold a fanmeeting in Manila next month". allkpop. Retrieved 25 October 2024.