WBEV-FM

WXRO - 95.3 FM
Broadcast areaDodge County and surrounding area
Frequency95.3 FM MHz
Branding95.3 FM WXRO
Programming
FormatOldies (full-service)
AffiliationsWestwood One
NASCAR racing
Green Bay Packers football
Milwaukee Bucks basketball
Wisconsin Badgers football
Ownership
OwnerGood Karma Brands
WBEV
History
First air date
August 1, 1968 (1968-08-01)[1]
Former call signs
  • WBEV-FM (1968–1976)
  • WXRO (1976–2022)
Technical information[2]
Licensing authority
FCC
Facility ID4474
ClassA
ERP6,000 watts
HAAT100 meters
Transmitter coordinates
43°28′9.00″N 88°49′32.00″W / 43.4691667°N 88.8255556°W / 43.4691667; -88.8255556
Links
Public license information
WebcastListen Live
Websitedailydodge.com

WBEV-FM (95.3 MHz) is a radio station broadcasting a full-service oldies music format. Licensed to Beaver Dam, Wisconsin, United States, the station is currently owned by Good Karma Brands.[3]

History

From its sign-on in 1968 until 1976, WBEV-FM simulcast the programming of WBEV AM 1430. In 1976, the station call letters were changed to WXRO and it began airing the Drake Chenault "Great American Country" automated format. On July 12, 2019, the then-WXRO changed formats from country to hot adult contemporary, branded as "95X".[4]

On August 1, 2022, WXRO flipped to full-service oldies as a simulcast of WBEV under the WBEV-FM call sign, with the AM station to flip to sports on August 15.[5]

References

  1. ^ "WBEV-FM Radio Goes On Air For 1st Time". Beaver Dam Daily Citizen. Beaver Dam, Wisconsin. August 2, 1968. p. 6. Retrieved January 16, 2026 – via Newspapers.com.
  2. ^ "Facility Technical Data for WXRO - 95.3 FM". Licensing and Management System. Federal Communications Commission.
  3. ^ "WBEV-FM Facility Record". United States Federal Communications Commission, audio division.
  4. ^ WXRO Beaver Dam Shifts to Hot AC 95X Radioinsight - July 12, 2019
  5. ^ "Good Karma Prepping Double Flip In Beaver Dam". RadioInsight. Retrieved July 27, 2022.