Gamma (media company)
| Founded | 2023 |
|---|---|
| Founder | Larry Jackson Ike Youssef |
| Headquarters | Los Angeles, California , United States |
| Website | thegamma |
Gamma (stylized as gamma. with a full stop) is an American media company founded in 2023 by former Apple executive Larry Jackson and record executive Ike Youssef.[1] Described as a competitor to major labels, the company uses the technology platform Vydia to distribute music directly to streaming services.[2] Jackson founded Gamma with US$1 billion in start-up capital with investment from billionaires including Todd Boehly, with "particular and [acute]" focus on Black culture.[3][4]
Gamma's initial artists included Usher, Rick Ross, and Snoop Dogg,[5] with Sexyy Red, French Montana, and Kanye West later signing.[6][7][8] In addition, the label also distributes older releases for Snoop Dogg and Tha Dogg Pound.
Artists
| Act | Year signed | Albums released under label |
|---|---|---|
| Snoop Dogg | 2023 | 1 |
| Rick Ross | 1 | |
| Usher | 1 | |
| Sexyy Red[9] | 2 | |
| French Montana[10] | 1 | |
| D Smoke | 0 | |
| 4Batz[11] | 2024 | 1 |
| Jaden[12] | 0 | |
| Willow[12] | 1 | |
| F5ve | 4 | |
| Usimamane | 1 | |
| Rich the Kid | 1 | |
| Blaq Diamond | 0 | |
| Tha Dogg Pound | 1 | |
| DearALICE[13] | 1 | |
| Moliy | 0 | |
| Mariah Carey[14] | 2025 | 1 |
| Asake | 0 | |
| Ye[8] | 2026 | 0 |
| North West[15] | 0 | |
| Detahjae[16] | 0 |
Distributed labels
- Enforce Records (2023–present)[17]
- Konvict Kulture (2020–present)[18]
- Maybach Music Group (2023–present)[19]
- Death Row Records (2023–present)
- Popular Demand Entertainment (2023–present)
- Mega (2023–present)
- Open Shift Distribution (2023–present)
- Three Six Zero Recordings (2024–2025)[20]
- Whutitdo Music (2024–present)
- Bonfire (2021–present)[21]
- YZY (2026–present)[22]
Discography
2023
- Sexyy Red - Hood Hottest Princess (June)
- Rick Ross & Meek Mill - Too Good to Be True (November)
2024
- Usher - Coming Home (February)
- French Montana - Mac & Cheese 5 (February)
- Willow - Empathogen (May)
- 4Batz - U Made Me a St4r (May)
- Sexyy Red - In Sexyy We Trust (May)
- Tha Dogg Pound - W.A.W.G. (We All We Got) (May)
- Rich the Kid - Life's a Gamble (July)
- Usimamane - 20th: Days Before Maud (September)
2025
- Snoop Dogg - Iz It a Crime? (May)
- DearALICE - Bittersweetsummer (June)
- Mariah Carey - Here for It All (September)
2026
References
- ^ "Larry Jackson Launches Gamma, Major Label Rival with Unprecedented Backing". Billboard.com. Archived from the original on August 29, 2023. Retrieved November 22, 2023.
- ^ Fazelpoor, Matthew (April 17, 2023). "After acquisition, what's next for Vydia?".
- ^ Leight, Elias (August 8, 2023). "With Gamma, Larry Jackson Is Putting $1 Billion to Work for Black Culture". Billboard. Archived from the original on November 22, 2023. Retrieved November 22, 2023.
- ^ "Appes Money and Snoop Dogg's Songs Back this 1 Billion Startup". Bloomberg. March 8, 2023. Archived from the original on March 8, 2023. Retrieved November 22, 2023.
- ^ "Larry Jackson Launches New 'Gamma' Music Company with Usher and Rick Ross". Variety.com. March 8, 2023. Archived from the original on October 15, 2023. Retrieved November 22, 2023.
- ^ "Maybach Music Group Strikes Partnership with Gamma". Sheeshmedia.com. Archived from the original on November 22, 2023. Retrieved November 22, 2023.
- ^ Brown, Ann (August 30, 2023). "Apple, Larry Jackson, And The $1 Billion: The Machine Helping Program Sexxy Red". Moguldom. Archived from the original on November 22, 2023. Retrieved November 22, 2023.
- ^ a b Leight, Elias (January 28, 2026). "The Makings of a Kanye West Apology: An All-Staff Meeting and a 7-Figure Record Deal". The Wall Street Journal. Retrieved January 29, 2026.
- ^ "Who Is Sexyy Red Signed To?". June 29, 2023.
- ^ "French Montana inks global partnership with Larry Jackson's $1bn-backed gamma". Music Business Worldwide. August 11, 2023. Archived from the original on November 22, 2023. Retrieved November 22, 2023.
- ^ Cummings-Grady, Mackenzie (May 6, 2024). "4batz Responds to Allegations He Has Problems With Drake". XXL. Retrieved April 6, 2025.
- ^ a b "Gamma. Aligns with Three Six Zero". Hits Daily Double. Hits Digital Ventures. Archived from the original on October 7, 2024. Retrieved May 8, 2024.
- ^ "Gamma., Kakao & SM Entertainment to Launch British Boy Band dearALICE Via New Global Alliance". Billboard.com. Archived from the original on November 26, 2024. Retrieved November 26, 2024.
- ^ Young, Jabari. "How Former Apple Music Mastermind Larry Jackson Signed Mariah Carey To His $400 Million Startup". Forbes. Archived from the original on June 7, 2025. Retrieved June 6, 2025.
- ^ Madarang, Charisma (February 19, 2026). "North West Signs to Gamma -- The Same Company Ye Partnered With for 'Bully'". Rolling Stone. Retrieved February 20, 2026.
- ^ detahjae (February 20, 2026). FLARE: ITS NEVER OVER TlL ITS OVER (DOCUMENTARY). Retrieved March 10, 2026 – via YouTube.
- ^ https://enforcerecords.com
- ^ Riordan, Stephanie (August 27, 2020). "Akon's Konvict Kulture Label Announces Partnership with Vydia –". Vydia. Archived from the original on February 17, 2025. Retrieved March 9, 2025.
- ^ "Maybach Music and Gamma Announce Partnership". Variety.com. September 29, 2023. Archived from the original on November 22, 2023. Retrieved November 22, 2023.
- ^ Stassen, Murray (February 24, 2025). "Three Six Zero Recordings inks global distribution deal with Warner's ADA". Music Business Worldwide. Retrieved September 28, 2025.
- ^ "Bonfire Heats up with Vydia".
- ^ "Bully". Spotify. Retrieved March 3, 2026.