The Price of Money: A Largo Winch Adventure

The Price of Money: A Largo Winch Adventure (French: Largo Winch : Le Prix de l’argent), also known as Largo Winch 3, is a 2024 French action thriller film directed by Olivier Masset-Depasse and written by Giordano Gederlini and Domenico La Porta. The film is the third installment in the Largo Winch film series and is based on the Belgian comic series of the same name by Jean Van Hamme and Philippe Francq. It stars Tomer Sisley as billionaire adventurer Largo Winch, reprising his role from the previous films, and James Franco as the main antagonist. The plot follows Winch as he searches for his kidnapped son while confronting a business conspiracy that threatens to destroy him.^[4][5][6]

The Price of Money was released theatrically by O’Brother Distribution and Pan Distribution on 31 July 2024 in France, followed by releases in Belgium on 7 August 2024, and in Russia and Kuwait on 28 August 2024. The film was produced on an estimated budget of $17 million but grossed approximately $3.8 million worldwide.^[7]

In Canada, billionaire businessman Largo Winch (Tomer Sisley) oversees the multinational W Group while raising his teenage son Noom (David Hecter). During a live press conference announcing a major corporate restructuring, one of Largo’s longtime partners suddenly produces a firearm and commits suicide on camera. The incident shocks the public and causes an immediate collapse in W Group’s stock, plunging the company into financial chaos and placing Largo under intense media suspicion.

Shortly afterward, Noom is abducted while traveling under security supervision. Largo receives indirect warnings implying that his son will be killed if authorities are contacted. As police investigations stall, Largo realizes that the kidnapping coincides precisely with the engineered financial collapse of his company.

As W Group continues to lose assets, Largo uncovers evidence of deliberate market manipulation, shell corporations, and insider sabotage. Several board members resign or turn against him, claiming Largo’s leadership has become a liability. Believing the suicide and kidnapping to be connected, Largo abandons official channels and begins investigating on his own.

Largo’s search leads him into the remote Canadian wilderness, where he follows financial intermediaries linked to the conspiracy. He survives an attempted assassination, confirming that the forces targeting him intend to eliminate him permanently rather than merely ruin him financially.

Clues lead Largo to Burma (Myanmar), where W Group subsidiaries were previously involved in controversial mining operations. While navigating jungle terrain and hostile territory, Largo confronts mercenaries protecting illegal extraction sites. He uncovers documents proving that the W Group’s past activities are being weaponized to destroy him publicly.

From Burma, Largo travels to Bangkok, where financial transactions tied to the conspiracy are being laundered. There, he identifies Ezio Burntwood (James Franco), a powerful financier, as the architect behind the plot. Burntwood believes Largo’s refusal to fully exploit corrupt systems makes him dangerous to entrenched financial interests.

Burntwood is revealed to have coerced Largo’s business partner into suicide, using threats and manipulation to ensure maximum public damage. He also ordered Noom’s kidnapping to emotionally destabilize Largo and force him into submission.

Largo infiltrates Burntwood’s operation, engaging in multiple confrontations with hired operatives. As he dismantles the financial network sustaining the conspiracy, Burntwood’s influence begins to unravel. Largo exposes evidence tying Burntwood to market fraud, blackmail, and corporate sabotage.

In the climax, Largo directly confronts Burntwood, ensuring that proof of his crimes is released to authorities and the public. Burntwood’s financial empire collapses, and W Group regains partial stability under Largo’s control.

Although Largo succeeds in destroying the conspiracy against him, Noom is not immediately recovered. The film ends with Largo following the final trail leading to his son’s location, determined to rescue him.

Pre‑production on The Price of Money began after a long development period following the release of Largo Winch II in 2011. The screenplay, written by Olivier Masset‑Depasse, Giordano Gederlini, Domenico La Porta, and based on the Largo Winch comics by Jean Van Hamme and Philippe Francq, draws from the comic volumes Le Prix de l’argent and La Loi du dollar. Director Olivier Masset‑Depasse, known for his previous work in European cinema, was brought on to helm the project, marking a change in creative leadership after the first two films were directed by Jérôme Salle. The production was financed through a combination of French and Belgian production companies and film funds, including support from Pan Cinéma, Versus Production, TF1 Films Production, RTBF, and regional audiovisual bodies. Filming commenced on 6 February 2023 under snowy conditions in Bulgaria, where the majority of principal photography took place. The decision to shoot in Bulgaria was partly driven by the variety of landscapes and cost‑effective production infrastructure available there. After completing the Bulgarian segments, the production moved to Thailand to capture scenes set in tropical and jungle environments, and then to Belgium for additional location work and studio scenes. Overall filming continued through late June 2023. The varied locations were chosen to reflect the story’s globe‑spanning narrative and to provide visual diversity for the action sequences.^[4][9]

Among the key cast, Tomer Sisley returned to portray the titular protagonist Largo Winch, reprising his role from the previous two films, and James Franco joined the production as the film’s antagonist Ezio Burntwood. Principal photography involved collaboration between French and Belgian crews and actors, with additional casting that included Clotilde Hesme and Élise Tilloloy in supporting roles. ^[10]

• Official website
• The Price of Money: A Largo Winch Adventure at IMDb