SLL (South Korean company)

SLL
Company typePrivate subsidiary
Industry
  • Entertainment
  • Media production
FoundedSeptember 1, 1999 (1999-09-01) in Seoul, as Cyber JoongAng[1][2]
Headquarters
Sangamsan-ro 38, Sangam-dong, Mapo-gu, Seoul
,
South Korea
Area served
Worldwide
Key people
Yun Ki-yun (CEO)
Park Joon-seo (Head of SLL's production division, Executive Vice President)
Products
Services
  • Production
  • Distribution
Owner
  • Contentree JoongAng: 53.71%
  • Praxis Capital Partners: 18.36%
  • Tencent: 10.11%
  • Hong Jeong-do: 4.00%
  • JTBC: 2.84%
  • JoongAng Holdings: 1.80%
  • Hong Jeong-in: 1.18%
ParentJoongAng Group
SubsidiariesSee subsidiaries
Websitesll.co.kr

SLL (Korean: 에스엘엘중앙), formerly known as JTBC Studios (Korean: 제이티비씨스튜디오), is a South Korean drama production, distribution and talent management company.[3] The company operates as a subsidiary of the JoongAng Group.

History

Originally established as JTBC Studios, the company underwent a significant rebranding in 2023, adopting the name SLL as part of a strategic initiative to expand its Korean content presence globally. The acronym SLL stands for "Stories Lead Life," reflecting the corporate philosophy that "stories lead lives and bring change to the world." The name was derived from the company's previously existing multimedia production house, "Studio Lululala."[4][5]

In March 2024, SLL appointed Yun Ki-yun as its Chief Executive Officer (CEO).[6] In May, Park Jun-seo, head of SLL JoongAng's production division and TV Asahi 's Vice President Toru Takeda signed a memorandum of understanding to collaborate on the development and production of content business.[7]

Subsidiaries

Currently managed

[8]

Formerly managed

  • Betty and Creators
  • How Pictures
  • Npio Entertainment

Production works

Television series

  Denotes works that have not yet been released.

Year Title Network Associated Production Ref.
2020 The World of the Married JTBC BBC Studios
Graceful Friends
The Good Detective Blossom Story
More Than Friends Zium Contents
Was It Love? Gill Pictures
18 Again
Live On
Hush KeyEast
2021 Beyond Evil Celltrion Entertainment [12]
Sisyphus: The Myth Drama House
Law School
  • Studio Phoenix
  • Gonggamdong House
Undercover Story TV [13]
My Roommate Is a Gumiho tvN
[14]
Monthly Magazine Home JTBC Drama House [15]
Nevertheless
[16]
Reflection of You Celltrion Entertainment
2021–2022 Snowdrop Drama House [17]
Artificial City History D&C [18]
The One and Only KeyEast [19]
2022 All of Us Are Dead Netflix
[20]
Thirty-Nine JTBC Lotte Cultureworks [21]
Forecasting Love and Weather NPIO Entertainment [22]
Green Mothers' Club Megaphone [23]
It's Beautiful Now KBS2 Zium Content
My Liberation Notes JTBC
The Sound of Magic Netflix Zium Content
Rose Mansion TVING
  • B.A. Entertainment
  • Film Monster
Cleaning Up JTBC Drama House [24]
Insider Ace Factory [25]
Roppongi Class TV Asahi
[26]
The Empire JTBC Celltrion Entertainment [27]
Reborn Rich
  • RaemongRaein
  • Viu (production investment)
 [28]
The Interest of Love
2023 Agency
  • How Pictures
  • Drama House
Divorce Attorney Shin
[29]
Doctor Cha
The Good Bad Mother
  • Drama House
  • Film Monster
 [30]
King the Land
  • NPIO Entertainment
  • By4m Studio
 [31]
Miracle Brothers MI [32]
Behind Your Touch Studio Phoenix [33]
Destined With You C-JeS Entertainment [34]
Strong Girl Nam-soon
  • Story Phoenix
  • Barunson C&C
 [35]
2023–2024 Welcome to Samdal-ri MI [36]
Death's Game TVING
[37]
2024 Doctor Slump JTBC HighZium Studio [38]
Queen of Divorce
  • How Pictures
  • Drama House Studio
 [39]
Hide
[40]
Frankly Speaking JTBC KeyEast [40]
The Atypical Family
[40]
My Military Valentine Viki Purple Cats Film [41]
My Sweet Mobster JTBC
  • Base Story
  • IOK Company
 [42]
Miss Night and Day Samhwa Networks [40]
The Frog Netflix Studio Flow [43]
Family by Choice JTBC
  • HighZium Studio
  • Base Story
 [40]
A Virtuous Business
  • HighZium Studio
  • 221b
 [44]
2024–2025 The Tale of Lady Ok Corpus Korea [40]
Namib
Studio Wooyoungsoo [45]
2025 The Scandal of Chunhwa TVING Beyond J [46]
The Art of Negotiation JTBC BA Entertainment [47]
Mamono TV Asahi
[48]
Heavenly Ever After JTBC Studio Phoenix [49]
Shark: The Storm TVING Toyou Dream [50]
Good Boy JTBC
[51]
Low Life Disney+
  • Playgram
  • ForEntertainment
  • Heungbune Bakssine
  • Why Works Entertainment
 [52]
The Nice Guy JTBC
  • Higround
  • Hive Mediacorp
 [53]
Beyond the Bar
  • BA Entertainment
  • Studio S
  • Story Allum Corporation
 [54]
My Youth HighZiumStudio [55]
A Hundred Memories [56]
The Dream Life of Mr. Kim
  • Drama House Studio
  • Varo Entertainment
 [56]
Surely Tomorrow
  • Glmoe
  • Studios IN
 [56]
Love Me How Pictures Co., Ltd [56]
Cashero Netflix Drama House Studio
2026 The Art of Sarah [57]
The Practical Guide to Love JTBC [58]
Still Shining Kakao Entertainment [59]
Climax ENA/Genie TV KT Studio Genie, Hive Media Corp [60]
We Are All Trying Here JTBC
  • Studio Phoenix
  • Studio Flow
 [61]
God's Beads Celltrion Entertainment [62]
The New Employee Chairman Kang Copus Korea [63]
TBA Unfriend TVING
  • Anthology Studio
  • Yong Film
 [64]
Knock-Off Disney+ Arc Media [65]
Fly High Butterfly TBA GnG Production


Films

Year Title Associated Production Distributor Ref.
2021 Shark : The beginning SLL · Toyou's Dream CJ Entertainment · TVING
The Cursed: Dead Man’s Prey Climax Studio ABO Entertainment · Plus M Entertainment
Spiritwalker Saram Entertainment · BA Entertainment ABO Entertainment · Plus M Entertainment
2022 The Roundup Bigpunch Pictures · Hong Film · BA Entertainment ABO Entertainment · Plus M Entertainment
Men of Plastic Showbox [66][67]
2023 The Devil's Deal Twinfilm Inc.
B.A Entertainment 		Plus M Entertainment [68][69]
Soulmate Climax Studio Next Entertainment World
Rebound BA Entertainment
Workhouse Company 		Barunson E&A [70]
The Roundup: No Way Out Bigpunch Pictures · Hong Film · BA Entertainment ABO Entertainment · Plus M Entertainment [71]
Concrete Utopia Climax Studio · BH Entertainment Lotte Entertainment [72]
Cobweb Anthology Studio · BA Entertainment Barunson E&A
Road to Boston Saetbyul Media
BA Entertainment
Big Picture 		Lotte Entertainment [73]
Open the Door Contents Panda · BA Entertainment · Contents Lab Vivo [74]
2024 The Roundup: Punishment Bigpunch Pictures · Hong Film · BA Entertainment ABO Entertainment · Plus M Entertainment [75]
Hijack 1971 Perfect Storm Film · Channel Plus Corp. Sony Pictures Entertainment Korea · Kidari Studio [76]

Unscripted

Year Title Associated Production Distributor Ref.
2024 Famous Singers and Street Judges Studio SLAM TVING
Culinary Class Wars Netflix [77]
PROJECT 7 [78]
Crime Scene Zero [79]
2025 Just Makeup Coupang Play [80]
Sing Again 4 JTBC [81]
TBA Sell Me the Show [82]

Music

Year Artist Album Distributor
2025 Close Your Eyes mini 1st Album : Eternalt Uncore
mini 2nd Album : Snowy Summer

References

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  48. ^ Park, Jung-sun (March 6, 2025). "SLL, 日 TV아사히와 드라마 '마물' 제작" [SLL, TV Asahi to Produce Drama 'Demon']. news.jtbc (in Korean). Retrieved April 26, 2025.
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  51. ^ Lee, Jung-hyun (February 17, 2024). 연적 된 한·중 군주...스튜디오앤뉴 드라마 '해시의 신루' [The Korean and Chinese monarchs who are rivals...Studio&NEW drama 'The Hash of the Goddess'] (in Korean). Yonhap News. Retrieved August 19, 2024 – via Naver.
  52. ^ Jang, Da-hee (April 15, 2024). 드디어...류승룡·양세종·임수정 '파인', 2025년 디즈니+ 공개 확정 [Finally...Ryu Seung-ryong, Yang Se-jong, and Im Soo-jung's 'Low Life' confirmed to premiere on Disney+ in 2025]. iMBC (in Korean). Archived from the original on May 2, 2024. Retrieved December 11, 2025.
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