So Round, So Firm, So Fully Packed

"So Round, So Firm, So Fully Packed"
Single by Merle Travis
B-side"Sweet Temptation"
PublishedJanuary 8, 1947 (1947-01-08) by American Music, Inc., Hollywood[1]
ReleasedJanuary 1947 (1947-01)[2]
RecordedOctober 19, 1946 (1946-10-19)[3]
StudioRadio Recorders, Los Angeles
GenreHillbilly
Length2:59
LabelCapitol 349
SongwritersMerle Travis, Cliffie Stone, Eddie Kirk
ProducerLee Gillette
Merle Travis singles chronology
"Divorce Me C.O.D."
(1946)
"So Round, So Firm, So Fully Packed"
(1947)
"Steel Guitar Rag"
(1947)

"So Round, So Firm, So Fully Packed" is a 1947 song by Merle Travis, written by Travis, Eddie Kirk, and Cliffie Stone.

Lyrics

The song's lyrics describes a woman's attributes using several advertising slogans of the day:

  • The lyrics refer to the woman as "so round, so firm, so fully packed, that's my gal," borrowing from the Lucky Strike slogan "So round, so firm, so fully packed, so free and easy on the draw."
  • The lyrics continue, "You can bet your boots I'd walk a mile," referencing the slogan for Camel cigarettes.
  • The lyrics assert that, "If you don't think she's a lot of fun, just aske the man who owns one," incorporating the slogan from Packard automobiles ("Just ask the man who owns one."<[4]
  • Finally, the lyric continue, "She's got the pause that's so refreshing", incorporating the Coca-Cola slogan "The pause that refreshes".

Chart performance

The song was Travis' second number one on the Folk Juke Box charts, where it stayed at number one for 14 weeks and a total of 21 weeks on the chart.[5]

Cover versions

References

  1. ^ Library of Congress. Copyright Office. (1947). Catalog of Copyright Entries 1947 Published Music Jan-Dec 3D Ser Vol 1 Pt 5A. United States Copyright Office. U.S. Govt. Print. Off.
  2. ^ Patrick Milligan; Richard Weize; Michel Ruppli; Praguefrank; Mario Manciotti; Murray Kirch (May 23, 2022). "Merle Travis". Praguefrank's Country Music Discographies. Retrieved 2022-05-23.
  3. ^ "Capitol 100–499, 78 rpm numerical listing discography". www.78discography.com. Retrieved 2022-05-23.
  4. ^ Einstein, Arthur (2010). Ask the Man Who Owns One: An Illustrated History of Packard Advertising.
  5. ^ Whitburn, Joel (2004). The Billboard Book Of Top 40 Country Hits: 1944–2006, Second edition. Record Research. p. 351.