Sammi Giancola

Sammi Giancola
Born
Samantha Rae Giancola

(1987-03-14) March 14, 1987
Hazlet, New Jersey, U.S.
Other namesSammi Sweetheart
EducationWilliam Paterson University (BA)
Years active2009–present
Known forJersey Shore
SpouseJustin May (m. 2025)
PartnerRonnie Ortiz-Magro (2009-2014)
Children1

Samantha "Sammi" Rae Giancola, (born March 14, 1987)[1] also known as Sammi Sweetheart,[2] is an American television personality. She is best known for starring in the MTV reality series Jersey Shore from 2009 to 2012.

Early life

Samantha May
Personal information
Height 5 ft 6 in (1.68 m)[3]
Position Midfielder
Youth career
2001–2005 Raritan Rockets
College career
Years Team Apps (Gls)
2005–2009 William Paterson Pioneers 70 (2)

Giancola was born March 14, 1987, and raised in Hazlet, New Jersey,[1][4] Giancola is of Italian and Greek descent.[5] She attended Raritan High School from 2001 to 2005, where she played softball, ran track, and was a four-year varsity soccer letter winner. Giancola won art contests when she was younger.[6]

She went on to major in sociology at William Paterson University, where she played as a midfielder on their Division III women's soccer team.[3]

Jersey Shore

Giancola debuted on the MTV reality show Jersey Shore in August 2009 as Sammi "Sweetheart", a nickname she was known by in her hometown. She remained a main cast member until the shows sixth and final season in 2012. She made subsequent appearances with her cast mates on Silent Library, The Tonight Show with Jay Leno, The Ellen DeGeneres Show, The Wendy Williams Show, and Live with Regis and Kelly.

Giancola and her Jersey Shore co-stars appeared in the 2012 film The Three Stooges.[7][8] She later appeared on some episodes of Snooki & Jwoww and participated in the 2017 E! special Reunion Road Trip: Return to the Jersey Shore. In a promotional shoot for Jersey Shore, she would famously say "I'm the sweetest bitch you'll ever meet".

In 2018, amidst MTV's announcement of the Jersey Shore reboot, Jersey Shore: Family Vacation, Giancola announced she would not be returning to the show in order to avoid "potentially toxic situations" and to focus on her "businesses and relationship."[2] In March 2023, it was announced Giancola would appear on the show's sixth season.[9] She remained on the show until the eighth and final season.

Other ventures

In 2011, Giancola became the face of the Dangerous fragrance, available for both men and women. She later endorsed another fragrance, Dangerous Desires.[10] In 2012, she launched her fitness clothing line, Sexy Sweetheart, with Hoboken based company, SXE Fitness.[11]

In 2013, Giancola launched her online clothing and accessories line, Sweetheart Styles.[12][13]

From August 2015 to November 2017, Giancola became a co-host on the Just Sayin podcast alongside relationship expert Siggy Flicker and television host Clare Galterio.[14]

In May 2021, she opened her boutique, Sweetheart Coast, located on the Ocean City, New Jersey boardwalk.[15] in April 2025, Giancola announced she would open a second boutique location at the Ocean Casino Resort in Atlantic City, New Jersey; it opened in July 2025.[16]

Personal life

From 2009 to 2014, Giancola was in an on-and-off relationship with Jersey Shore castmate Ronnie Ortiz-Magro, before ultimately breaking up in 2014.[17]

In 2017, Giancola started dating YouTuber and entrepreneur Christian Biscardi. The pair got engaged on March 5, 2019.[18] Initially planning to wed in 2020, the COVID-19 pandemic upended their plans. Giancola confirmed their separation via her social media in July 2021.[19]

On August 1, 2021, Giancola started dating bartender Justin May.[20][21][22] The couple got engaged on March 16, 2024.[23] On February 23, 2025, Giancola and May announced they are expecting their first child together after years of infertility and a miscarriage in 2024.[24] On August 20, 2025, she gave birth to their son, Vincent Keith. The two married on the December 4, 2025

Filmography

Film

Year Production Role Notes
2012 The Three Stooges Sammi as Samantha Giancola
TBD Here Without You Patty Pre-production

Television

Year Production Role Notes
2009–2012 Jersey Shore Herself Main cast member
2010 When I Was 17 Guest
2011 Silent Library Episode "Jersey Shore"
2012–2014 Snooki & Jwoww 8 episodes
2013 Makeover Manor Guest
Project Runway
2023–2025 Jersey Shore: Family Vacation Main cast (Seasons 6–8)

References

  1. ^ a b Hautman, Nicholas (March 12, 2017). "'Jersey Shore' Cast Reunites for Sammi 'Sweetheart' Giancola's 30th Birthday Party". Us Weekly. Retrieved March 10, 2019.
  2. ^ a b "Why Sammi Sweetheart Didn't Want to be Involved in 'Jersey Shore: Family Vacation' (Exclusive Details)". TooFab.com. March 30, 2018. Retrieved March 31, 2018. At 31, I am currently extremely happy in every aspect of my life....{{cite news}}: CS1 maint: deprecated archival service (link)
  3. ^ a b Sam Giancola – 2009 Women's Soccer, William Paterson Pioneers. Accessed June 26, 2013. "Prior to William Paterson: Was a four-year varsity letterwinner at Raritan H.S. and was named the team's Most Improved Player."
  4. ^ Messer, Lesley; Triggs, Charlotte (August 9, 2010). "Gym Tan, Family! At Home with the Cast of 'Jersey Shore'". People. Retrieved April 7, 2018. ...Sammi, 23.{{cite news}}: CS1 maint: deprecated archival service (link)
  5. ^ Samantha Giancola [@SammiSweetheart] (December 22, 2010). "Im half greek half italian people! Lol". Twitter. Retrieved March 12, 2021.
  6. ^ "21 Questions with Sammi "Sweetheart" from Jersey Shore". YouTube.com. Youtube. September 29, 2010. Archived from the original on December 15, 2021. Retrieved April 3, 2016.
  7. ^ Brett, Jennifer (July 18, 2011). "Fist pump! The Jersey Shore kids are here". The Atlanta Journal-Constitution. Archived from the original on October 23, 2012. Retrieved July 18, 2011.
  8. ^ Brett, Jennifer (July 20, 2011). "J-Lo/Cameron Diaz movie starts filming, "Three Stooges" winds down". The Atlanta Journal-Constitution. Archived from the original on January 6, 2012. Retrieved July 22, 2011.
  9. ^ Lambe, Stacy (March 12, 2023). "Sammi 'Sweetheart' Giancola Returning to 'Jersey Shore' With Appearance on 'Family Vacation'". Entertainment Tonight. Retrieved March 8, 2026.{{cite web}}: CS1 maint: url-status (link)
  10. ^ Grant, Drew (January 12, 2012). "'Dangerous' Fame: Jersey Shore Starlet Sammi Sweetheart Dips Wrists Into Perfume Endorsement". Observer.{{cite web}}: CS1 maint: url-status (link)
  11. ^ Staff, W. W. D. (September 10, 2012). "Jersey Shore's Sammi Giancola Launching Fitness Line". WWD. Retrieved March 9, 2026.
  12. ^ Dachille, Arielle (August 29, 2014). "What Is 'Jersey Shore''s Sammi Doing Now? Making Questionable Perfume, Of Course". Bustle.com. Retrieved March 30, 2016.
  13. ^ "Sweetheart Styles". Sweetheart Styles.com. Retrieved April 4, 2016.
  14. ^ "Just Sayin Podcast". SoundCloud. Retrieved March 31, 2016.
  15. ^ Ralph, Pat (April 18, 2021). "Former 'Jersey Shore' star Sammi 'Sweetheart' Giancola opening boutique on Ocean City boardwalk". Philly Voice. Retrieved March 8, 2026.{{cite web}}: CS1 maint: url-status (link)
  16. ^ Anderson, Lauren (February 16, 2026). "'Sammi Sweetheart' on Building Sweetheart Coast—and Her Dream Life". Parade. Archived from the original on February 18, 2026. Retrieved March 9, 2026.
  17. ^ "Jersey Shore's Sammi 'Sweetheart' Giancola Reveals Why She Skipped MTV's Reboot". Peoplemag.
  18. ^ "Jersey Shore's Sammi 'Sweetheart' Giancola Is Engaged: 'Completely Overwhelmed with Happiness'". Peoplemag.
  19. ^ "Sammi Giancola Confirms Split from Fiancé Christian Biscardi, Says She's Single and Happy". Peoplemag.
  20. ^ "Sammi Giancola Introduces New Boyfriend Justin May in Cozy Thanksgiving Instagram Post". Peoplemag.
  21. ^ Stopper, Jessica (March 21, 2023). "Are Sammi 'Sweetheart' Giancola and Boyfriend Justin May Still Together?". Life & Style.
  22. ^ "'Jersey Shore' Alum Sammi Giancola Celebrates Her 1-Year Anniversary with Boyfriend Justin May". People.
  23. ^ Vasquez, Ingrid (April 2, 2024). "Jersey Shore's Sammi 'Sweetheart' Giancola Is Engaged: 'Easiest Question I've Ever Answered'". People. Retrieved April 2, 2024.
  24. ^ "Jersey Shore's Sammi 'Sweetheart' Giancola Is Pregnant, Expecting Baby No. 1 with Fiancé Justin May". usmagazine.com. February 23, 2025.
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