Lilydale Marketplace

Lilydale Marketplace
LocationLilydale, Victoria, Australia
Coordinates37°45′33″S 145°20′55″E / 37.7592°S 145.3485°E / -37.7592; 145.3485
Address33-45 Hutchinson Street
Opening date1999 (1999) (enclosed centre)
6 March 1980 (1980-03-06) (original market site)
DeveloperStockland
ManagementRegion Group
OwnerRegion Group
Stores and services59
Anchor tenants3
Floor area22,065 m2 (237,510 sq ft) (GLA)
Floors2 (Ground retail, basement parking)
Parking1,100 spaces (approx.)
Websitewww.lilydalemarketplace.com.au

Lilydale Marketplace is a sub-regional shopping centre located in Lilydale, a suburb of Melbourne, Australia. Situated on Hutchinson Street near the Maroondah Highway, the centre serves the Yarra Ranges Shire and the wider Yarra Valley district.[1] It is owned and managed by the Region Group (formerly SCA Property Group).[2]

The centre comprises a gross lettable area (GLA) of 22,065 m2 (237,510 sq ft), featuring three major anchor tenants—Woolworths, Big W, and Aldi—alongside over 55 specialty stores.[3]

History

Origins and development

The site has long served as a commercial hub in Lilydale, which developed as a township in the 1860s and grew significantly following the arrival of the railway in 1882.[4] On 6 March 1980, a permanent open-air market known as the "Lilydale Market" opened on the grounds.[5]

In the late 1990s, property developer Stockland acquired the site and constructed the first enclosed shopping centre, which opened in 1999 anchored by a Safeway supermarket. Following Woolworths Limited's announcement in 2008 to unify its brands, the store was eventually rebranded as Woolworths.[6]

In November 2004, the Allco Finance Group acquired the centre from the Fleming family for A$24 million.[7] Following Allco's collapse during the Global Financial Crisis, ownership transferred to SCA Property Group (now Region Group) in 2012.

Redevelopements

2012 redevelopment

In 2012, the centre underwent a A$30 million expansion constructed by the Hacer Group, increasing floor space from 8,000 m2 (86,000 sq ft) to 22,065 m2 (237,510 sq ft). The project added a Big W department store with a mezzanine, an Aldi supermarket, and basement parking.[8]

Tenancy and recent developments

Since the 2012 expansion, the tenancy mix has adapted to broader retail trends. Sanity closed in 2020,after they became an online shopping business[9]. followed by the departure of ANZ (2023) and NAB (2024) branches[10].

In late 2024 and early 2025, the corporate collapse of Mosaic Brands resulted in the closure of several fashion outlets, including Rockmans, Millers, Noni B, Katies, and the mini-major tenant Rivers.[11] These vacancies facilitated a reshuffling of store locations, including the relocation of Sharetea and the opening of Best & Less in October 2025.

In mid-2025, Woolworths upgraded its online fulfillment capabilities with an expanded "Direct to Boot" zone in the north-east at-grade car park, replacing approximately 20 parking spaces.[12]

Design and layout

The centre features a "race-track" circuit layout promoting continuous foot traffic between anchors. It has a single retail level with three primary entry points:

  • Northern entrance: Accessible from the at-grade car park.
  • Western entrance: Located near The Reject Shop.
  • Basement entrance: A lift and travelator connection from the basement car park, emerging in the western wing near the food court.[13]

The layout is anchored by three major retailers positioned at the perimeter

  • Big W in the south, occupying the largest floor plate.
  • Aldi in the south-east, adjacent to Big W.

Retail and facilities

Tenants

The centre houses 59 stores. In addition to the anchors and mini-majors The Reject Shop and Best & Less, notable tenants include Chemist Warehouse, Specsavers, Flight Centre and a Commonwealth Bank branch.[14]

Parking and access

Approximately 1,100 spaces are available. Parking is split between two zones:

  • Basement: Accessed via ramps from Hutchinson and John Streets; includes a hand car wash.
  • At-grade: Open-air parking is accessed from Hutchinson and John Streets, which also houses the Woolworths "Direct to Boot" canopy.[15]

Community services

  • CDS Vic: A Victorian Container Deposit Scheme "Reverse Vending Machine" operates near the western entrance adjacent to Hutchinson Street (opened April 2024).[16]
  • Petrol: An EG Ampol service station is located in the northern car park.[17]
  • Playground: A small outdoor playground is located externally near the western entrance to the centre.

Transport

The centre is located 350 metres south-east of Lilydale railway station, the terminus of the Lilydale railway line.[18] It is directly served by Bus Route 670 (Ringwood to Lilydale via Croydon), which stops on Hutchinson Street.[19]

Incidents

2020 police standoff

In 2020, a Man weilding a knife stormed into the centre, got into a standoff with police and was shot by police.[20] He was given First aid and survived.[21] It is because of this incident that all police officers are now equiped with tasers. This makes this shooting significant for the Victoria Police.[22]

2022 Worker stuck incident

In 2022, a teenager got his finger stuck in a carboard crushing machine.[23]

Economic significance

As a key retail hub in Lilydale, which is designated a "Major Activity Centre" by the Victorian Government.[24] The Marketplace supports local employment and economic growth amid the suburb's population expansion.[25] It serves a main trade area population of 54,942 residents with an average household income of A$112,468.[26]

References

  1. ^ "anyspaces.com". anyspaces.com. Retrieved 2026-02-19.
  2. ^ "Lilydale Marketplace – Region Group". regiongroup.au. Retrieved 2026-02-19.
  3. ^ "Lilydale Marketplace Portfolio". Region Group. Retrieved 2026-02-11.
  4. ^ "Lilydale Structure Plan". Yarra Ranges Council. Retrieved 2026-02-11.
  5. ^ "Lilydale & District Historical Society Facebook Post". Lilydale & District Historical Society. Retrieved 2026-02-11.
  6. ^ "Woolworths scraps Safeway". AdNews. 2008-08-22. Retrieved 2026-02-11.
  7. ^ Barrymore, Karina (2004-11-10). "Lilydale sale reaps Flemings 26pc gain". The Australian Financial Review. Retrieved 2026-02-11.
  8. ^ "Lilydale Marketplace Project". Hacer Group. Retrieved 2026-02-11.
  9. ^ "Sanity's Final Day: Lights Out On Suburban Music Retail".
  10. ^ "ANZ, NAB withdraw from Lilydale". Mount Evelyn Star Mail. 2024-05-10. Retrieved 2026-03-03.
  11. ^ Murphy, Hannah (2025-01-31). "A post-mortem of Australian fashion — how the Mosaic Brands business empire crumbled". ABC News. Retrieved 2026-02-11.
  12. ^ "Woolworths Lilydale Store Locator". Woolworths. Retrieved 2026-02-11.
  13. ^ "Lilydale Marketplace - Reviews, Photos & Phone Number - Updated February 2026 - Shopping Centers in Melbourne City, Shire Of Yarra Ranges". Wheree. 2024-11-25. Retrieved 2026-02-19.
  14. ^ "Stores at Lilydale Marketplace".
  15. ^ "Lilydale Marketplace - Car Park". www.parkopedia.com.au. Retrieved 2026-02-19.
  16. ^ "CDS Vic North Locations | Visy". www.visy.com. Retrieved 2026-02-19.
  17. ^ "Lilydale petrol stations - Travel Victoria: accommodation & visitor guide". www.travelvictoria.com.au. Retrieved 2026-02-19.
  18. ^ "Lilydale Marketplace, 33 Hutchinson St, Lilydale, VIC 3140". Retrieved 2026-02-26.
  19. ^ "Route 670 Ringwood - Lilydale". Public Transport Victoria. Retrieved 2026-02-11.
  20. ^ "Dramatic standoff between knife-wielding man and police caught on camera". 7NEWS. 2020-09-15. Retrieved 2026-02-19.
  21. ^ "Lilydale Marketplace shooting: Man's words to cops before he was shot". news. Archived from the original on 2022-01-17. Retrieved 2026-02-19.
  22. ^ "Knife-wielding man shot by police rushed at officers". www.9news.com.au. 2020-09-15. Retrieved 2026-02-19.
  23. ^ "Lilydale worker gets finger stuck in carboard crushing machine".
  24. ^ Development, Suburban (2023-06-08). "Revitalising Lilydale". Suburban Development. Retrieved 2026-02-19.
  25. ^ "Lilydale Structure Plan". Yarra Ranges Council. Retrieved 2026-02-11.
  26. ^ "2021 Lilydale (Vic.), Census All persons QuickStats | Australian Bureau of Statistics". abs.gov.au. Retrieved 2026-02-19.
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