Kenyatta Cheese

Kenyatta Cheese
Cheese in 2010
Born
The Bronx, New York, U.S.
Alma materThe College of New Jersey (BA)
OccupationsInternet culture researcher, activist, software engineer, businessman
Known forRocketboom, Know Your Meme, Everybody at Once

Kenyatta Cheese is an American Internet culture researcher, activist, software engineer, and businessman who is the co-founder and CEO of the digital consultancy group Everybody at Once. He previously co-founded, with Elspeth Rountree and Jamie Wilkinson, the website Know Your Meme. Prior to co-founding Know Your Meme, he was an employee at Rocketboom.

Biography

Cheese is from the South Bronx.[1] He graduated with a degree in Communications Studies from The College of New Jersey in 1996.[2]

Cheese created some of the first video blogs on the internet through the websites Durban Diaries and BrowseTV. He was later an employee at Rocketboom, developing the website's operations and infrastructure. He helped to organize communities through activism and initiatives such as Unmediated and the Eyebeam Center for Art and Technology.[3][4] He created video and distribution tools for community media outlets in the New York City area, namely for the Manhattan Neighborhood Network.[5] He has taught at the USC School of Cinematic Arts as part of their Interactive Arts division.[6]

Cheese, along with Rountree and Wilkinson, created the website in their spare time while working at Rocketboom, later having dubbed themselves the Rocketboom Entity for Internet Studies.[7][8] They later would create a series of episodes detailing the origins of various memes, of which Cheese was a co-host. In January 2011, Cheese, Rountree and other employees left Know Your Meme, claiming that Baron had created an "atmosphere of paranoia and competing egos" within the company; Baron disputed these charges.[9]

In 2013, Cheese co-founded Everybody at Once, a digital consulting agency focused on developing online engagement and fanbases for various brands, with Kevin Slavin.[3][10] The company was nominated for a Shorty Award at the 7th Shorty Awards ceremony in 2015 for the Best Small Agency category.[11]

Cheese is a member of the board of the Urban Justice Center.[12]

References

  1. ^ Kitchener, Caroline (January 18, 2018). "How Memes Became the Voice of a Generation". The Atlantic. Retrieved March 11, 2026.
  2. ^ "Communication Studies Alum Night in New York". School of the Arts and Communication, The College of New Jersey. October 25, 2019. Retrieved March 11, 2026.
  3. ^ a b "Kenyatta Cheese - Personal Democracy Forum". Personal Democracy Forum. Retrieved March 11, 2026.
  4. ^ Tilsner, Jamison (December 10, 2007). "Kenyatta Cheese is a Producer at Rocketboom". tubefilter. Retrieved March 11, 2026.
  5. ^ "Kenyatta Cheese - about.me". about.me. Retrieved March 11, 2026.
  6. ^ Hall, Justin (April 27, 2015). "interview with Kenyatta Cheese: Professional Internet Enthusiast". Justin Hall, via Patreon. Retrieved March 11, 2026.
  7. ^ Morris, Kevin (November 30, 2012). "A day in the office with Know Your Meme—the Web's "Britannica"". The Daily Dot. Retrieved March 11, 2026.
  8. ^ Conti, Allie (May 26, 2016). "A Co-Creator of Know Your Meme Explains What the Hell a Meme Actually Is". Vice. Retrieved March 11, 2026.
  9. ^ Tiffany, Kaitlyn (March 6, 2018). "The story of the internet, as told by Know Your Meme". The Verge. Retrieved March 11, 2026.
  10. ^ "Episode 88: Kenyatta Cheese". Fansplaining. November 28, 2018. Retrieved March 11, 2026.
  11. ^ "Everybody at Once - The Shorty Awards". Shorty Awards. Retrieved March 11, 2026.
  12. ^ "Our Board - Urban Justice Center". Urban Justice Center. Retrieved March 11, 2026.
This article is issued from Wikipedia. The text is available under Creative Commons Attribution-Share Alike 4.0 unless otherwise noted. Additional terms may apply for the media files.