GiFi

For the wireless networking term, see Gi-Fi.

GiFi (phonetic abbreviation of its founder's name, Ginestet Philippe) is a French discount store chain with nearly 500 stores, mostly in France.

History

It was founded in 1981 by Philippe Ginestet, who is the owner and chairman.[1] His son Alexandre is the CEO.[1]

In 1986, GiFi had nine stores in southwestern France and shifted from discount retail to a low-price model. In 1988, it established a purchasing center and began sourcing from Asia.[2]

In 2017, GiFi bought French discount chain Tati.[1]

In December 2025, the chain announced the closure of its 32 stores in Switzerland, with 14 set to be taken over by the rival group Maxi Bazar.[3][4][5]

References

  1. ^ a b c "Forbes profile: Philippe Ginestet". Forbes. Retrieved 4 November 2019.
  2. ^ Baqué, Philippe (2021-06-01). "GiFi ou le triomphe de la pacotille". Le Monde diplomatique (in French). Retrieved 2024-10-24.
  3. ^ "GiFi disparaît de Suisse et licencie près de 100 employés". Le Matin (in French). December 27, 2025. Retrieved December 27, 2025.
  4. ^ "GiFi va fermer boutique en Suisse". 24 Heures (in French). December 3, 2025. Retrieved December 27, 2025.
  5. ^ "Les magasins GiFi de Suisse vont changer d'enseigne". Le Temps (in French). December 4, 2025. Retrieved December 27, 2025.
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