Fracture (company)

Fracture
Type of site
photo
URLFractureMe.com
CommercialYes
LaunchedNovember 2009
Current statusActive

Fracture is an Internet-based photo finishing service. Fracture's main service is printing photos directly onto glass.[1][2] The company is based in Gainesville, Florida.[3]

History

A startup company in North Central Florida, Fracture was founded by two graduates of The University of Florida, Alex Theodore and Abhi Lokesh.[4][5] They began selling their product in December 2009.[6] Theodore and Lokesh raised $1.5 million in funding from outside investors,[7] including Tamiami Angel Fund I in 2012.[8]

In 2011, following a Groupon promotion, sales increased significantly[6] and the company moved to a larger building, employing ten people.[9] In 2013, the company raised an additional $500,000 for further expansion.[7]

By 2014, the company had filled about 50,000 orders.[10]

By July 2015, the company had filled over 100,000 orders.[11]

In September 2019, Fracture moved into a new 30,000 square foot office space in Alachua, Florida as the anchor company of San Felasco Tech City,[12] a live-work-play development powered by world’s largest array of bifacial solar and five first-of-its-kind solar trees.[13]

Features

Customers upload photos through the company's website[14] and get back those photos printed on a pane of shatter resistant glass.[15][16] The process takes less than an hour, and the photos can be as small as 5 by 5 in (127 by 127 mm) or as big as 21.6 by 28.8 in (549 by 732 mm).[17]

See also

References

  1. ^ Your Digital Life “Your images on glass”, February 16, 2011
  2. ^ DesignMilk “Fracture”, Jaime Derringer on March 23, 2011
  3. ^ The Gainesville Sun “Glass-printing startup is growing business one image at a time” Archived 2016-03-04 at the Wayback Machine, April 17, 2011
  4. ^ Photo District News “Product Review: Fracture” Archived 2012-05-26 at the Wayback Machine, March 4, 2011
  5. ^ " Alumni forgo framing, print art on glass". Independent Florida Alligator, Alexander Klausner, Aug 26, 2010
  6. ^ a b "Glass-printing startup is growing business one image at a time" Archived 2012-02-06 at the Wayback Machine. The Gainesville Sun, Anthony Clark, April 17, 2011
  7. ^ a b "Fracture Raises Another $500K For On-Demand Printing Of Photos On Glass". Tech Crunch, Jun 3, 2013 by Sarah Perez
  8. ^ "Startup Fracture Adds Another $500K to $1.5M Already Raised"PR Newswire, June 3, 2013
  9. ^ "Economic Indicators for North Central Florida". Florida Trend, Cynthia Barnett | 4/18/2012
  10. ^ "Glass-Mounted Photo Company Transforms Printing Standards". WUFT-FM]. by Kathryn Varn March 22, 2014
  11. ^ "100,000 is a Gigantic Number: Our CEO on Being Grateful - The Fracture Blog". The Fracture Blog. 2015-07-08. Retrieved 2016-05-23.
  12. ^ "Fracture opens San Felasco Tech City office"The Gainesville Sun by Emily Mavrakis, Sept 10 2019
  13. ^ "The University of Florida and Tech City: Awe-inspiring Spaces for the Next Generation of Startup Founders"PS27 Ventures, May 6 2024
  14. ^ The Gadgeteer “Fracture Printed Glass Images Review”, October 11, 2011 "Fracture Printed Glass Images Review"]. The Gadgeteer, by Julie Strietelmeier on October 7, 2011
  15. ^ Biggs, John. "TechCrunch “Ten Fracture Glass Printing Makes Photos ‘Snazzy’”, TechCrunch, Oct 14, 2010
  16. ^ "Ten personalized gifts". Today Show, on NBC television, Aug 16, 2011
  17. ^ "Glass Prints | Fracture". www.fractureme.com. Retrieved 2016-05-23.

29°46′32″N 82°26′27″W / 29.77548°N 82.44079°W / 29.77548; -82.44079

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