Experimental Jetset

Experimental Jetset is a Dutch graphic design collective composed of Danny van den Dungen (born 1971), Marieke Stolk (born 1967) and Erwin Brinkers (born 1973). Their work focuses on printed matter, museum installations,[1][2] and brand identities.

Works by Experimental Jetset are held in permanent collections of the Museum of Modern Art,[4] Cooper Hewitt Design Museum,[5] SFMOMA,[6] Chicago Art Institute,[7] Museum für Gestaltung,[8] and Stedelijk Museum.[9][10] The group's most notable projects include the 2013 logotype and brand identity for the Whitney Museum in New York[11][12][13][14] and the popular 2001 Beatles-inspired T-shirt John & Paul & Ringo & George.[15][16][17]

Experimental Jetset was formed in Amsterdam in 1997.[18] Members of the group met while studying at Gerrit Rietveld Academie.[19][20][21] The collective's name references Experimental Jet Set, Trash and No Star, a 1994 album by rock band Sonic Youth.[22][23]

Experimental Jetset are known for using the Helvetica font in most of their works[19][21][24] and were featured in the 2007 Helvetica documentary film.[25] Their designs rarely center on imagery like photography or illustration,[16][26] relying instead on typography,[27] and are notable for their use of a restrained color palette, limited mostly to black, white, red, and blue.[28] The group's work combines modernist and post-punk influences,[15] drawing on Dutch art movements like De Stijl and Provo.[26]

Experimental Jetset authored a series of books: Statement And Counter-Statement: Notes on Experimental Jetset (2015),[29] Full Scale, False Scale: A Reader Of Sorts (2019),[30] and Superstructures (2021),[31] all published by the Dutch imprint Roma.

Publications

  • Experimental Jetset: Superstructures. Roma 400, Roma Publications, Amsterdam 2021, ISBN 978-94-92811-86-8
  • Experimental Jetset: Full Scale, False Scale. Roma 375, Roma Publications, Amsterdam 2019, ISBN 978-94-92811-67-7
  • Experimental Jetset: Statement and Counter-Statement – Notes on Experimental Jetset. Roma 250, Roma Publications, Amsterdam 2017, ISBN 978-94-91843-40-2
  • Experimental Jetset: Automatically Arranged Alphabets. Roma 249, Roma Publications, Amsterdam 2015, ISBN 978-94-91843-39-6

References

  1. ^ "Experimental Jetset – Superstructure". ArchitectureAU. Archived from the original on 2024-06-06. Retrieved 2025-09-21.
  2. ^ Experimental Jetset on scavenging the ruins of Modernism | Design Indaba. Retrieved 2025-09-21 – via www.designindaba.com.
  3. ^ "I AM GONNA COPY *I am a Pirate or not, this is the question". manetas.com. Retrieved 2025-10-02.
  4. ^ "Public Space Artist Commissions | MoMA". The Museum of Modern Art. Retrieved 2025-09-20.
  5. ^ "Actual Size: Experimental Jetset | Cooper Hewitt, Smithsonian Design Museum". 2015-08-19. Retrieved 2025-09-20.
  6. ^ "Experimental Jetset - SFMOMA". SFMOMA. Retrieved 2025-09-21.
  7. ^ "Experimental Jetset". The Art Institute of Chicago. Retrieved 2025-09-21.
  8. ^ "Experimental Jetset". Design Lecture Series. Retrieved 2025-09-21.
  9. ^ Gosling, Emily (2016-06-28). "Pop, subcultures and the future of graphic design: an interview with Experimental Jetset". www.itsnicethat.com. Retrieved 2025-09-20.
  10. ^ Kovalchuk, Lena (2017-10-31). "Dystopia on Their Mind and Utopia in Their Heart: Interview with the Designers of the Kyiv Biennial". Bird In Flight. Retrieved 2025-09-21.
  11. ^ "Experimental Jetset designs graphic identity for the Whitney Museum". DutchCultureUSA. Retrieved 2025-09-20.
  12. ^ Frearson, Amy (2013-05-21). "Whitney Graphic Identity by Experimental Jetset". Dezeen. Retrieved 2025-09-21.
  13. ^ Cartwright, James (2013-05-23). "Bold new identity for The Whitney Museum from Experimental Jetset". www.itsnicethat.com. Retrieved 2025-09-21.
  14. ^ Duray, Dan (2013-06-04). "The New Whitney Logo Took Two Years to Design". Observer. Retrieved 2025-09-21.
  15. ^ a b Metahaven (2011-10-04). "Autoreply: Modernism". PRINT Magazine. Retrieved 2025-09-21.
  16. ^ a b Edgar, Ray (2018-03-03). "Experimental Jetset exhibition celebrates the 'rock stars' of graphic design". The Sydney Morning Herald. Retrieved 2025-09-21.
  17. ^ Gosling, Emily (2022-03-31). "The story behind Experimental Jetset's Beatles T-shirt". Creative Review. Retrieved 2025-09-21.
  18. ^ Sinclair, Mark (2018-03-26). "City to City: an interview with Experimental Jetset". Creative Review. Retrieved 2025-09-21.
  19. ^ a b Carson, Nick (2014-06-12). "Why everything starts with Helvetica for Experimental Jetset". Creative Bloq. Retrieved 2025-09-20.
  20. ^ Siegal, Nina (2017-10-07). "Experimental Jetset — Collective: Danny, Marieke, Erwin". FANTASTIC MAN. Retrieved 2025-09-21.
  21. ^ a b Butler, Andy (2013-06-11). "experimental jetset interview". designboom | architecture & design magazine. Retrieved 2025-09-20.
  22. ^ "Experimental Jetset | MoMA". The Museum of Modern Art. Retrieved 2025-09-20.
  23. ^ "The Name Game: Seven design studios explain their weird and wonderful names". www.itsnicethat.com. Retrieved 2025-09-21.
  24. ^ "Experimental Jetset : Design Is History". www.designishistory.com. Retrieved 2025-09-20.
  25. ^ "Experimental Jetset, Amsterdam". Walker Art Center. Retrieved 2025-09-20.
  26. ^ a b Poynor, Rick (2003-12-21). "Notes on Experimental Jetset". Design Observer. Retrieved 2025-09-21.
  27. ^ TypeRoom. "This is why Experimental Jetset is a living part of typographic history - TypeRoom". www.typeroom.eu. Retrieved 2025-09-21.
  28. ^ King, Emily (2006-10-01). "Experimental Jetset". Frieze. No. 102. ISSN 0962-0672. Retrieved 2025-09-21.
  29. ^ "Statement and Counter-Statement: Notes on Experimental Jetset, Volume 1, Roma Publications, 2015 - Design Reviewed". Retrieved 2025-09-21.
  30. ^ "Experimental Jetset Full Scale False Scale | PAGE SPREAD" (in Japanese). 2021-07-29. Retrieved 2025-09-21.
  31. ^ Panam, Layla (2023-02-28). "Experimental Jetset's Superstructures addresses four zones of 20th-Century utopian urbanism". The Brand Identity.
This article is issued from Wikipedia. The text is available under Creative Commons Attribution-Share Alike 4.0 unless otherwise noted. Additional terms may apply for the media files.