Everest Spices
| Industry | Food |
|---|---|
| Founded | 1967 |
| Founder | Vadilal Shah |
| Headquarters | Mumbai, Maharashtra, India |
| Products | Spices |
| Revenue | ₹2,601 crore (US$310 million) (2022) [1] |
| Website | www |
Everest Food Products Pvt Ltd (Everest Spices) is an Indian manufacturer, distributor and exporter of ground spices and spice mixtures under the brand name Everest.[2] The company is based in Mumbai.[3]
In 2005, Everest had a 30% share of the branded spices market in India.[4] It sells 42 blends under the Everest brand name.[5]
Everest Spices competes with MDH, which has 12% market share.
Controversies
In May 2024, New Zealand's food safety regulator said it was investigating contamination in spice products of Indian brands Everest and MDH.[6] Its products were recalled by regulators in Hong Kong and Singapore for containing ethylene oxide.[7]
References
- ^ Malviya, Sagar (16 January 2023). "Masala Companies add $1 billion in their topline". The Economic Times.
- ^ "Everest-Superbrand 2003 - 2005". Superbrands.com. 5 March 2010. Retrieved 19 January 2021.
- ^ "Superbrands 2nd edition" (PDF). superbrandsindia.com. Archived from the original on 16 July 2011.
- ^ Nidhi Nath Srinivas (30 August 2005). "Mirch Masala: Cos spice up ad spends to stay in the hunt". The Economic Times. Retrieved 2 July 2012.
{{cite news}}: CS1 maint: deprecated archival service (link) - ^ "Superbrands 3rd edition" (PDF). superbrandsindia.com. Archived from the original on 16 July 2011.
- ^ Sadam, Rishika (15 May 2024). "New Zealand looking into Indian spice brands over contamination". Reuters.
- ^ Sayantan Bera; Suneera Tandon (19 May 2024). "In a pickle: Why it's time for Fssai to wake up and crack the whip". Mint. Retrieved 22 May 2024.(subscription required)