Diana Qeblawi
Diana Qeblawi | |
|---|---|
Qeblawi in 2025 | |
| Born | Diana Qeblawi January 22, 1990 Kuwait |
| Other names | Diana Qeblawi Wong |
| Occupations | Model, television personality, entrepreneur |
| Years active | 2005–present |
| Known for | Kapamilya, Deal or No Deal (briefcase model) Founder of Qeblawi Cosmetics |
| Spouse | John Wong |
| Website | qeblawi |
Diana Qeblawi (also known as Diana Qeblawi Wong; born January 22, 1990) is a Jordanian-Filipina model, television personality, and entrepreneur. She is best known as one of the original briefcase models (nicknamed the "26K Girl") on the ABS-CBN game show Kapamilya, Deal or No Deal from 2006 to 2009 and as the founder of Qeblawi Cosmetics, a California-based halal-certified beauty brand.[1][2][3]
Born in Kuwait to a Palestinian-Jordanian father and a Filipina mother, Qeblawi was raised primarily in Jordan before moving to the Philippines around college age, where she spent her formative years in Caloocan and began her modeling career.[4][5][6]
Early life
Qeblawi won the Miss Caloocan title in 2005 while living in Caloocan.[1][7]
Career
Pageantry and early television
She gained early recognition as a contestant on GMA Network's reality talent competition StarStruck (season 3) in 2005–2006, advancing to the Final 15.[8]
She later became one of the original briefcase models on Kapamilya, Deal or No Deal, hosted by Kris Aquino, from 2006 to 2009.[1][3]
Modeling and endorsements
Qeblawi has appeared in commercials, print campaigns, and runway shows for brands including American Eagle, Converse, Maxi-Peel (Middle East), and BMW Philippines.[4]
Entrepreneurship
In November 2021 she founded Qeblawi Cosmetics in California — the first Arab-Filipina-owned halal-certified cosmetics brand. The line is vegan, cruelty-free, hypoallergenic, paraben-free, and EU-compliant, with a focus on inclusivity for all skin tones.[3][9]
In 2025 she visited Manila for media interviews in which she discussed her California-based brand and reflected on her early career.[10][3]
Fashion and recent activities
Qeblawi is a frequent attendee at Christian Dior events. In December 2025 she was invited as a VIP guest to the 10th anniversary celebration of the Dior Lady Art collection in New York and is known for incorporating Dior pieces into her personal style.[8][11]
References
- ^ a b c "From 'Kapamilya Deal or No Deal' to Fashion's Real Deal: Diana Qeblawi's Rise to Fame". OK! Magazine. July 9, 2023. Retrieved March 10, 2026.
- ^ "Diana Qeblawi: The Face That Shines on Screen and Billboard Alike". L'Officiel Monaco. August 1, 2023. Retrieved March 10, 2026.
- ^ a b c d Santos, Rhea Manila (August 10, 2025). "EXCLUSIVE: Former 'Deal or No Deal' briefcase girl Diana Qeblawi launches her own cosmetics line, recalls working with Kris Aquino". ABS-CBN Entertainment. Retrieved March 10, 2026.
- ^ a b "From Fashion Runways to Entrepreneurship: Diana Qeblawi's Inspiring Journey". Fashion Week Online. December 23, 2023. Retrieved March 10, 2026.
- ^ "Meet The Woman Behind Qeblawi Cosmetics: Diana Qeblawi On Breaking Barriers And Making History In The Beauty & Fashion Industry". Qeblawi Cosmetics. January 17, 2024. Retrieved March 10, 2026.
- ^ "Behind The Scenes With Diana Qeblawi : The Model, Actress, And Cosmetics Mogul". Qeblawi Cosmetics. January 19, 2024. Retrieved March 10, 2026.
- ^ "Global Filipina Diana Qeblawi returns to her roots". BusinessMirror. July 19, 2025. Retrieved March 10, 2026.
- ^ a b "'Starstruck' alumna Diana Qeblawi attends Dior's Lady Art Cocktails in NYC". Manila Bulletin. December 3, 2025. Retrieved March 10, 2026.
- ^ "About Qeblawi Cosmetics". Qeblawi Cosmetics. Retrieved March 10, 2026.
- ^ "Diana Qeblawi returns to Philippines as beauty entrepreneur, launches inclusive cosmetics line". Manila Standard. July 27, 2025. Retrieved March 10, 2026.
- ^ "Diana Qeblawi attends Dior Lady Art 10th Anniversary Cocktails in New York". BusinessMirror. December 6, 2025. Retrieved March 10, 2026.