Clarice Amaral
Clarice Amaral | |
|---|---|
| Born | October 12, 1935 Arceburgo, Minas Gerais, Brazil |
| Died | June 27, 2020 (aged 84) Cunha, São Paulo, Brazil |
| Occupation | Television presenter |
Clarice José do Amaral, better known as Clarice Amaral (October 12, 1935 — June 27, 2020), was a Brazilian television presenter.[1] Amaral was a pioneer of the television in Brazil, having presented the first Brazilian children's program with audience, Grande Gincana Kibon, on Record, between 1955 and 1969.[2] She also presented the program Clarice Amaral em Desfile, on TV Gazeta, one of the pioneering TV shows of female universe contemporaries, that united home themes, with job market and woman's health.[3] In 1986, after a traumatic assault in her home, Amaral decided to leave the artistic career and change to a little city (Cunha, inland of the state of São Paulo).[2]
Career
Amaral started her career in 1955, at the age of 19, presenting the first live children's program with audience produced in Brazil, Grande Gincana Kibon, on Record, created when the station perceived the strong commercial appeal of children, that had only some series dedicated to themselves, but no audience program.[4] On April 17, Amaral debuted in the program, where she remained for fourteen years, until 1969, when she decided to move on to an adult program.[5] By the program, Amaral was nominated to the 1968 Troféu Imprensa in the category Best Television Animator. In 1969, Amaral debuted on TV Cultura and became presenter of the program São Paulo, Capital Rua Augusta, that showed tourist and gastronomic attractions of the city of São Paulo.[2] In 1970, Amaral signed with TV Gazeta and became presenter of the program Clarice Amaral em Desfile, the pioneering TV show dedicated to the female universe, uniting themes like the woman in the job market, fashion in Brazil with parades of the principal brands and health and beauty topics, being also the first program of the state of São Paulo to be broadcast in color in 1972.[2] After ten years of exhibition, at the age 45, Amaral decided to leave the television, claiming that she did not want to grow old in front of the cameras.[6] In 1981, Amaral passed to present the Programa Clarice Amaral, on Rádio Mulher, remaining for five years.[3]
In 1986, Amaral suffered a traumatic assault in her home, which led her to abandon her artistic career and move to Cunha, a coastal lowland area of São Paulo, deciding to lead an anonymous life away from the spotlight ever since.
Death
Amaral died at age 84, in Cunha, on June 27, 2020.[1]
Works
Television
| Year | Title | Role |
|---|---|---|
| 1955-69 | Grande Gincana Kibon | presenter |
| 1969-70 | São Paulo, Capital Rua Augusta | presenter |
| 1970-80 | Clarice Amaral em Desfile | presenter |
Radio
| Year | Title | Role | Radio station |
|---|---|---|---|
| 1981-1986 | Programa Clarice Amaral (Clarice Amaral Program) | presenter | Rádio Mulher |
Awards and nominations
| Year | Award | Category | Result |
|---|---|---|---|
| 1968 | Troféu Imprensa | Best Woman Presenter | Nominated |
References
- ^ a b "Clarice Amaral: Morre aos 84 anos uma pioneira dos programas femininos na TV - Observatório da TV". observatoriodatv.com.br (in Brazilian Portuguese). 2020-06-28. Retrieved 2026-02-09.
- ^ a b c d ": Pró-TV - Associação dos Pioneiros, Profissionais e Incentivadores da TV Brasileira :". www.museudatv.com.br. Archived from the original on 2009-04-26. Retrieved 2026-02-09.
- ^ a b "Wayback Machine". aplauso.imprensaoficial.com.br. Archived from the original on 2023-11-23. Retrieved 2026-02-09.
{{cite web}}: Cite uses generic title (help) - ^ "InfanTv - A Máquina do Tempo Rumo à sua infância". www.infantv.com.br. Retrieved 2026-02-09.
- ^ "Era uma vez na TV: Revelar talentos infantis na TV foi uma ideia da Grande Gincana Kibon - Cartão de Visita". cartaodevisita.com.br. Retrieved 2026-02-09.
- ^ "Era Uma Vez: A garota-propaganda que virou estrela dos programas femininos da nossa TV - Cartão de Visita". cartaodevisita.com.br. Retrieved 2026-02-09.