Cambria Hotels

Cambria Hotels
IndustryHospitality
Founded2005[1]
Number of locations
76 (March 31, 2025).[2]
Area served
U.S.[2]
OwnerChoice Hotels
Websitewww.choicehotels.com/cambria

Cambria Hotels is a hotel franchise launched in 2005 by Choice Hotels International.[1][3] As of March 31, 2025, there are 76 U.S. locations in operation with 10,344 rooms.[2] Competitors include Courtyard by Marriott and Hilton Garden Inn.[1]

History

Cambria Suites, an upscale brand,[4] was unveiled by Choice Hotels in 2005, the first brand the company had launched since 1996.[1] The first Cambria Hotel opened in Boise, Idaho, in 2007.[5] The new brand had four franchised properties by late 2007[6] and over 20 by 2010.[7] The 199-room location was selected because of its proximity to the airport.[8]

By late 2007, the new brand had four franchised properties[6] in secondary markets like Mall of America in Bloomington, Minnesota.[9] Between 2008 and 2010, Cambria Suites expanded from a handful of franchised properties to over 20,[7] with locations in Madison, Wisconsin,[10] San Antonio, Texas,[11] and Baton Rouge, Louisiana.[11]

Cambria continued to expand its U.S. presence throughout the mid-2010s, with new franchised locations in Washington D.C,[12] Los Angeles[13],[14] and Times Square.[12] In 2018, the brand passed the 40-hotel mark with a new build in Hanover, Maryland. It was the fourth location to open in the Baltimore-Washington metropolitan region, in which Choice Hotels is also headquartered.[15] In 2019, Cambria debuted its 50th and largest franchised location, a 352-room hotel next to Disneyland in Anaheim, California.[16][17]

Corporate Affairs

Cambria Suites was developed to target the low end of the upscale market within the U.S.[3] Many Cambria properties include conference centers to cater to business travelers.[18] Several Cambria hotels are located within historic buildings, such as the Great Southwest Building in Houston, TX[19] and above the Oriental Theater in Chicago, IL.[18]

In 2014, Choice Hotels rebranded the Cambria Hotels chain as Cambria Hotels & Suites.[20] The rebrand came with a new prototype hotel which included a bar in the lobby, indie-style music, updated furniture, and larger bathrooms.[20]

See also

References

  1. ^ a b c d Covell, Jeffrey L. (2007). Peterson, Jay P. (ed.). International Directory of Company Histories. Vol. 83. Farmington Hills, Michigan: St. James Press (Gale, Cengage Learning group). pp. 82–83. ISBN 978-1-55862-587-7.
  2. ^ a b c "10-Q for 1Q2025". www.sec.gov. Retrieved June 20, 2025.
  3. ^ a b Yu, Larry (2008). "The Structure and Nature of the International Hospitality Industry". In Brotherton, Bob; Wood, Roy C (eds.). The SAGE Handbook of Hospitality Management. Thousand Oaks, California: SAGE publications. pp. 70–71. ISBN 978-1-4129-0025-6.
  4. ^ Dev, Chekitan S.; Bird, Ashley Ellsworth (2004). "Hotel Brands' Competitive Performance Mapping: A New Way to Identify Strong, Troubled and Weak Brands". Center for Hospitality Research. 24 (11). hdl:1813/115374 – via Cornell eCommons.
  5. ^ Estrella, Joe (April 20, 2007). "CEO on hotel chain launch: We love Boise". The Idaho Statesman. p. 33. Retrieved June 20, 2025.
  6. ^ a b "10-K for 2007". www.sec.gov. Retrieved June 25, 2025.
  7. ^ a b "10-K for 2010". www.sec.gov. Retrieved June 25, 2025.
  8. ^ Estrella, Joe (April 20, 2007). "CEO on hotel chain launch: We love Boise". The Idaho Statesman. p. 37. Retrieved June 20, 2007.
  9. ^ Choice Hotels (November 20, 2007). "Choice Hotels Opens Cambria Suites Hotel Near Mall Of America". Hotel News Resource. Retrieved June 20, 2025.
  10. ^ Choice Hotels (July 30, 2009). "Cambria Suites Opens Five New Properties in Five Weeks". Hotel News Resource. Retrieved June 20, 2025.
  11. ^ a b Choice Hotels (December 18, 2008). "Choice Hotels & The Summit Group Open Two Upscale Cambria Suites Hotels". Hotel News Resource. Retrieved June 20, 2025.
  12. ^ a b "Choice Celebrates Opening of Cambria Times Square". Lodging. January 18, 2016. Retrieved June 20, 2016.
  13. ^ Vincent, Roger (January 29, 2019). "In the '20s, this tower housed fancy cars. Now it will house travelers and tourists". Los Angeles Times. Retrieved October 1, 2025.
  14. ^ "Cambria Hotels & Suites Breaks Ground in L.A. Area". HB Archive. August 14, 2015. Retrieved June 20, 2025.
  15. ^ Karantzavelou, Vicky (December 18, 2018). "Cambria Hotels brand opens 40th property in Hanover, Maryland". Travel Daily News. Retrieved June 20, 2025.
  16. ^ Madans, Hannah (December 30, 2016). "Orange County saw 7 hotels open in 2016, with more on the way in 2017". The Orange County Register. Retrieved October 13, 2025.
  17. ^ Rokou, Tatiana (December 17, 2019). "Cambria's 50th and largest hotel opens in Anaheim, California". Travel Daily News. Retrieved June 20, 2018.
  18. ^ a b Janssen, Kim (June 16, 2018). "Floors above Oriental Theatre to be converted into hotel". Chicago Tribune. Retrieved October 13, 2025.
  19. ^ King, Danny (August 21, 2019). "Houston's older buildings find new life as hotels". Houston Chronicle. Retrieved October 13, 2025.
  20. ^ a b Greenhalgh, Nathan (May 16, 2014). "Choice launches Cambria Suites brand refresh". Hotels. Retrieved June 20, 2025.
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