Bright Side (YouTube channel)
Bright Side | |
|---|---|
| Years active | 2017–present |
| YouTube information | |
| Channel | |
| Genres | |
| Subscribers | 44.7 million[1] |
| Views | 11.7 billion |
| Last updated: January 4, 2026 | |
| Website | brightside |
Bright Side (stylized in all caps) is a Cypriot YouTube channel operated by media publisher TheSoul Publishing. Founded in 2017, the channel uploads videos regarding how-to trivia as well as history and knowledge and mistakes. The YouTube channel has over 44.7 million subscribers to its main channel, and over 11.584 billion views.[2] The channel has over ten thousand videos.[3]
History
Bright Side was created on 15 March 2017, and posts videos that are a mix of "facts," riddles, and life hacks.[4] Bright Side has been described as a "popular content farm channel".[5]
In June 2019, Bright Side popularized a 382-day fast held in 1965 by Angus Barbieri, after creating an animated video recounting the event. The video received over 300,000 views within a week of its upload.[6]
The channel is operated by TheSoul Publishing, a company founded by Russian developers Pavel Radaev and Marat Mukhametov.[7] The company owns 100+ channels including 5-Minute Crafts, 5-Minute Crafts Kids, 5-Minute Crafts Girly, 7-Second Riddles and 5-Minute Magic.[3][8] In 2019, the company operated 40 Facebook pages in 10 languages and had 550 employees.[4] In 2021 the company had 100 channel brands in 19 different languages, with a 2,100 member global workforce.[9]
See also
References
- ^ "BRIGHT SIDE's Real-Time Subscriber Count - Social Blade YouTube Stats | YouTube Statistics". socialblade.com.
- ^ "BRIGHT SIDE". YouTube. Retrieved 2025-06-30.
- ^ a b Kaplan, Lisa (2019-12-18). "The Biggest Social Media Operation You've Never Heard of Is Run Out of Cyprus by Russians". Lawfare. Retrieved 28 December 2019.
- ^ a b Jennings, Rebecca (2018-11-12). "Why YouTube is riddled with bizarre DIY videos". Vox. Retrieved 28 December 2019.
- ^ McCluskey, Megan (2019-09-04). "This '5-Minute Craft' YouTube Channel Is Captivating the Masses". Time. Retrieved 28 December 2019.
- ^ Reporter (2019-06-28). "Fife man Angus Barbieri's incredible food fast becomes a YouTube hit". The Courier UK. Retrieved 28 December 2019.
- ^ Jennings, Rebecca (12 November 2018). "Why YouTube is riddled with bizarre DIY videos". Vox. Retrieved 6 April 2021.
- ^ "TheSoul Publishing". TheSoul Publishing. Archived from the original on 2022-06-15. Retrieved 2022-04-14.
- ^ "Here's what happened when this company banned meetings". Fast Company. Retrieved 15 August 2022.